Global HCP Innovation & Omnichannel Leader

Pierre Fabre Laboratories

Paris

Hybride

EUR 90 000 - 130 000

Plein temps

Il y a 7 jours
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Résumé du poste

Pierre Fabre Laboratories is seeking a Global Customer Innovation Manager to drive omnichannel engagement globally and align affiliate needs with the global CRM strategy. The role bridges franchise, medical, and affiliate teams, delivering innovative HCP engagement solutions and data-driven improvements.

You will lead cross-functional initiatives, develop playbooks and trainings, and implement best practices for omnichannel programs across markets.

Qualifications

  • Master's degree in Business, Marketing, Digital, or related field.
  • 5+ years of experience in customer engagement, innovation, or omnichannel strategy in pharma/healthcare.
  • Strong understanding of HCP engagement models, digital ecosystems, and CRM tools (Salesforce, Veeva).
  • Proven experience leading complex, cross-market projects in a global organization.
  • Excellent communication and stakeholder management skills.
  • Fluent in English (additional languages are an asset).

Responsabilités

  • Best Practice Sharing & Enablement: Develop playbooks, toolkits, and learning sessions for affiliates and internal teams on customer engagement excellence.
  • Omnichannel Strategy Implementation: Deploy omnichannel best practices with global franchises, medical teams, and affiliate leads; design HCP journeys, KPI frameworks, and campaign tracking.
  • Cross-Functional Collaboration: Bridge global and local teams to reflect affiliate needs in the global CRM and omnichannel strategy.
  • CRM: Align on CRM capabilities, features, and enhancements to support an integrated HCP experience and data-driven engagement.
  • Innovation Leadership: Lead projects like universal HCP identification systems, push channels (email, WhatsApp, in-app), and personalized content delivery.
  • Measurement & Continuous Improvement: Define and monitor omnichannel KPIs and drive improvements from insights.

Connaissances

Omnichannel strategy
CRM tools
Cross-functional collaboration
Stakeholder management
English fluency

Formation

Master's degree in Business/Marketing/Digital

Outils

Salesforce
Veeva

Description du poste

Pierre Fabre Laboratories is seeking a Global Customer Innovation Manager to drive omnichannel engagement globally and align affiliate needs with the global CRM strategy. The role bridges franchise, medical, and affiliate teams, delivering innovative HCP engagement solutions and data-driven improvements.

You will lead cross-functional initiatives, develop playbooks and trainings, and implement best practices for omnichannel programs across markets.

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