France Country Manager: Launch & Grow Market Lead

UnFoldMart; Paris; Hybrid; EUR 80,000 - 105,000; Full time

Benefits offered by this job

Founding leadership role

International studio backing

5 weeks paid leave + RTT & holidays

Job summary

UnFoldMart is seeking a Country Manager to launch and lead our France market from day one. You will own the market entry, set the growth plan, and build the initial client base while structuring a high-performing team and strong brand presence.

You will manage pricing, contracts and forecasting for French clients, and represent the company at events and in the press. Fluency in French and English is required, with 8+ years in France-based agencies or B2B services.

Qualifications

• Have 8+ years in agencies, consultancies or B2B services in France, including leading a team or a P&L.
• Have opened a new market, office or business line before.
• Have a real network among French marketing and brand decision-makers.
• Speak French at C2 level and work fluently in English with an international team.
• Are energised by starting from zero.

Responsibilities

• The launch: market entry plan, target industries and positioning against French agencies.
• Revenue: first clients in the first quarter, then a growing book across branding, packaging, web, performance marketing and SEO, AEO and GEO.
• The team: lead the GTM Lead France, then hire account managers and specialists.
• Your network: open doors with marketing directors, founders and brand leaders across France.
• The brand: represent UnFoldMart at French events, associations and in the press.
• Operations: pricing, contracts, forecasting and delivery quality for French clients.

Job description

Paris · Full-time, permanent (CDI) · 8+ years in agency or services leadership · French at C2 level, English fluent · Reports to the Director

Work mode: Hybrid

Launch UnFoldMart in France, and build it your way

France is our next big market, and we're starting it the right way: with one strong leader who owns it from day one. There's no legacy to manage and no playbook to inherit. There's a market to open, a team to build and an international studio ready to deliver.

As Country Manager, you'll launch and lead UnFoldMart France: the first clients, the first hires, the positioning and the growth plan.

What you will own

• The launch. Market entry plan, target industries and positioning against French agencies
• Revenue. First clients in the first quarter, then a growing book across branding, packaging, web, performance marketing and SEO, AEO and GEO
• The team. Lead the GTM Lead France, then hire account managers and specialists
• Your network. Open doors with marketing directors, founders and brand leaders across France
• The brand. Represent UnFoldMart at French events, associations and in the press
• Operations. Pricing, contracts, forecasting and delivery quality for French clients

Your first 90 days

• Days 1 to 30: Build the France entry plan and the first list of 100 target accounts
• Days 31 to 60: Agree the target list with the GTM Lead France and book the first pitches from your network
• Days 61 to 90: First French client signed and a 12-month plan agreed with the Director

You will thrive here if you

• Have 8+ years in agencies, consultancies or B2B services in France, including leading a team or a P&L
• Have opened a new market, office or business line before
• Have a real network among French marketing and brand decision-makers
• Speak French at C2 level and work fluently in English with an international team
• Are energised by starting from zero

Bonus points: luxury, beauty, FMCG, D2C or tech clients, experience with offshore delivery teams.

What you get

• €80,000 to €105,000 gross base per year, plus a 20 to 30% bonus on country revenue
• The founding leadership role for UnFoldMart France
• A full international studio behind everything you sell
• 5 weeks (25 working days) of paid leave as set by French law, plus RTT days where applicable and public holidays

How to apply

Send your CV and a short note (French or English): how would you win UnFoldMart's first three clients in France?

UnFoldMart welcomes applications from everyone, without discrimination of any kind.