Executive Director, Marketing Ops & Digital Innovation

INSEAD

Fontainebleau

Hybrid

EUR 106,000 - 132,000

Full time

14 days+

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Benefits offered by this job

Hybrid working policy
Meals in in-house restaurant
Employee Savings Plan

Job summary

INSEAD seeks an Executive Director, Marketing Operations and Digital Innovation to lead digital transformation across Marketing & Recruitment. Based at our Europe campus in Fontainebleau with a hybrid model, you will integrate AdTech, MarTech, CRM, eCommerce and end-to-end customer journeys to drive growth.

Reporting to the CMO, you will build a high-performing team, partner with IT and sales, manage vendors, and deliver data-driven campaigns, CRM optimization, and AI-enabled initiatives to

Qualifications

  • Over 15 years in marketing operations, CRM and digital marketing.
  • 5+ years leading teams or technology projects.
  • MBA in Marketing/IT/Technology; engineering degree.
  • Strong IT skills: Word, Excel, PowerPoint.
  • CRM and Martech expert with data analysis and process optimization.

Responsibilities

  • Lead digital marketing, portfolio and recruitment enablement across channels.
  • Oversee marketing operations, data governance and KPI reporting.
  • Drive CRM capabilities and sales productivity for exec ed and corporate sales.
  • Advance eCommerce initiatives, AI enablement, and website management.
  • Collaborate with IT, sales, and vendors to align digital transformation.

Skills

Marketing operations
CRM
Digital marketing
Team management

Education

MBA in Marketing/IT/Technology
Bachelor in Engineering, Technology

Tools

Salesforce CRM
PowerPoint
Excel

Job description

INSEAD seeks an Executive Director, Marketing Operations and Digital Innovation to lead digital transformation across Marketing & Recruitment. Based at our Europe campus in Fontainebleau with a hybrid model, you will integrate AdTech, MarTech, CRM, eCommerce and end-to-end customer journeys to drive growth.

Reporting to the CMO, you will build a high-performing team, partner with IT and sales, manage vendors, and deliver data-driven campaigns, CRM optimization, and AI-enabled initiatives to

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