EMEA Lens Media Strategist

EssilorLuxottica Group; France; On-site; EUR 90,000 - 130,000; Full time

Job summary

EssilorLuxottica Group is seeking an EMEA Lens Media Manager to translate global brand and business strategies into effective media plans for France, Iberia and DACH. You will oversee media investment up to 5 million euros annually across Lens brands like Varilux, Eyezen and Stellest, and coordinate with Global and Local Marketing teams.

The role requires strong cross-market collaboration, expert media planning, and a data-driven approach to optimize impact and efficiency across digital and

Qualifications

• Minimum 5 years of professional media experience, ideally with strategy and activation.
• Experience managing and challenging Media Agencies.
• Experience across multiple markets or international organizations considered an asset.
• Strong understanding of integrated media across digital and offline channels (TV, OOH, digital, etc.).

Responsibilities

• Translate global brand strategies into actionable media plans for France, Iberia and DACH.
• Lead development, implementation, optimization and measurement of integrated media plans across channels.
• Manage agency relationships, challenge recommendations, ensure budget efficiency and timely delivery.
• Provide performance insights and regular reporting to Global and Local Marketing stakeholders.

Skills

Media strategy

Media planning

Agency management

Multi-market exposure

Data analysis

Job description

EssilorLuxottica Group is seeking an EMEA Lens Media Manager to translate global brand and business strategies into effective media plans for France, Iberia and DACH. You will oversee media investment up to 5 million euros annually across Lens brands like Varilux, Eyezen and Stellest, and coordinate with Global and Local Marketing teams.

The role requires strong cross-market collaboration, expert media planning, and a data-driven approach to optimize impact and efficiency across digital and