Data analysis / Planning / Communication intern (Aftersales)

Mgmotors

Friauville

Hybrid

EUR 6,700 - 10,000

Full time

33 hours ago
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Job summary

MG Motor France seeks a Data analysis / Planning / Communication intern for the Aftersales team. The role links marketing, technical and network teams to support the dealer network and after-sales activities.

You will analyze data, manage communications, and contribute to digital site improvements, CRM campaigns and weekly/monthly sales meetings.

Qualifications

  • You are currently a Master's student in an engineering school or business school (gap year or end-of-study internship).
  • You have good knowledge of Excel and the Office package; Power BI is a plus and data analysis skills are essential.
  • You are fluent in English and French; Chinese is a plus.

Responsibilities

  • Data management: planning, updating, analysis and reporting for MG Parts & Accessories.
  • Support after-sales communication strategy and monthly CRM campaigns.
  • Assist in site optimization, content enrichment and performance analysis using BI tools.
  • Back-office support for dealer network and response to network requests.

Skills

Data analysis
Excel
Communication
Autonomy

Education

Master's student in engineering or business school

Tools

Power BI
Tableau BI

Job description

Data analysis / Planning / Communication intern (Aftersales)
Country:

France

Work Location:
Contract type:

On-siteFull-timeInternship

Purpose of this role

You will evolve in a key and strategic department of a car manufacturer: after-sales.

The position requires excellent coordination of activities internally (links with marketing, technical, quality service, network development, etc.), you will also support the whole Aftersales team and the French dealer network on various business operations. Well empowered, you are fully integrated into a dynamic team and at the heart of SAIC Motor France's after-sales commercial activity for the MG brand.This internship opportunity requires curiosity and a desire to quickly understand how the entire after-sales service works, as well as a real taste for a challenge.

Responsibilities
Data management (planning, update, analysis & reporting) :

Participation in the management of the MG Parts & Accessories product range on each of the following elements :

Animations and deployment of the range

  • Comparative studies / benchmark all networks
  • Extraction of figures, sales analysis and reporting
  • Development and updating of information on communication media (tariffs, video, leaflet, brochures, e-learning, etc
Communication :

Participation in the After-Sales communication strategy:

  • Support in the communication operations: seasonal campaigns, accessories campaigns
  • Support in the management of monthly CRM campaigns (if needed)
  • Implementation of a marketing and communication report

Participate in the optimization of the MG France accessories digital site in order to optimize the attraction, conversion and distribution of the site:

  • Performance analysis.
  • Development, execution and control of action plans.
  • Enrich the content of the site.

Participation in the development and implementation of new communication tools and sales support tools for the dealer network:

  • Update of the After-Sales pages on the MG Motor France website.
  • Support in the management of claims
  • As back-office support for the field teams, you will also be responsible for responding to specific requests from the network and aftersales teams on products and communication campaigns.
Other topics :
  • Daily monitoring and communication of MG performance via digital tools (Tableau BI, Power BI…)
  • Management and organization of weekly & monthly sales meetings with aftersales team
Your profile:
  • You are currently a Master's student in an engineering school or business school (gap year or end-of-study internship)
  • You have a good knowledge of Excel and of the entire office package (Power BI is a plus)
  • Strong data analysis and processing ability, good command of analysis software and formulation related.
  • Fluent English & French (Chinese is a plus)
  • Good communication skills, able to effectively communicate with professionals in different cultures
  • Spirit of analysis, rigor, strength of proposal, autonomy, teamwork and curiosity, will be the essential character traits to carry out your missions.
Location
January 2024
Timing
6 months
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