Data analysis / Planning / Communication intern (Aftersales)

Mgmotor; France; Sur place; EUR 10 044 - 13 392; Plein temps

Résumé du poste

MG Motor France is seeking a Data analysis / Planning / Communication intern for the Aftersales department. You will coordinate with marketing, technical, quality service, and network teams to support after-sales activities.

The role offers exposure to analytics, CRM campaigns, and site content optimization within a fast-paced automotive environment. The internship focuses on data management, reporting, and proactive communication with the dealer network.

Qualifications

• Currently pursuing a Master's degree in engineering or business school (gap year or end-of-study internship).
• Strong data analysis and processing ability; able to use analysis software and formulate insights.
• Fluent in English and French; Chinese is a plus.

Responsabilités

• Data management: update, analyze, and report on MG Parts & Accessories performance.
• Support After-Sales communication strategy and CRM campaigns.
• Assist in optimizing MG France accessories site for attraction, conversion, and distribution.
• Back-office support for field teams and network requests on products and campaigns.
• Coordinate weekly and monthly sales meetings with the aftersales team.

Connaissances

Excel

Power BI

Data analysis

English

French

Communication

Formation

Master's student in engineering or business school

Outils

Tableau BI

Power BI

Description du poste

Data analysis / Planning / Communication intern (Aftersales)

Country: France

Contract type: On-site Full-time Internship

Purpose of this role

You will evolve in a key and strategic department of a car manufacturer: after-sales.

The position requires excellent coordination of activities internally (links with marketing, technical, quality service, network development, etc.), you will also support the whole Aftersales team and the French dealer network on various business operations. Well empowered, you are fully integrated into a dynamic team and at the heart of SAIC Motor France's after-sales commercial activity for the MG brand.

This internship opportunity requires curiosity and a desire to quickly understand how the entire after-sales service works, as well as a real taste for a challenge.

Responsibilities

Data management (planning, update, analysis & reporting)

Participation in the management of the MG Parts & Accessories product range on each of the following elements:

• Animations and deployment of the range
• Comparative studies / benchmark all networks
• Extraction of figures, sales analysis and reporting
• Development and updating of information on communication media (tariffs, video, leaflet, brochures, e-learning, etc)

Communication

Participation in the After-Sales communication strategy:

• Support in the communication operations: seasonal campaigns, accessories campaigns
• Support in the management of monthly CRM campaigns (if needed)
• Implementation of a marketing and communication report

Participate in the optimization of the MG France accessories digital site in order to optimize the attraction, conversion and distribution of the site:

• Performance analysis
• Development, execution and control of action plans
• Enrich the content of the site

Participation in the development and implementation of new communication tools and sales support tools for the dealer network:

• Update of the After-Sales pages on the MG Motor France website
• Support in the management of claims
• As back-office support for the field teams, you will also be responsible for responding to specific requests from the network and aftersales teams on products and communication campaigns.

Other topics

• Daily monitoring and communication of MG performance via digital tools (Tableau BI, Power BI…)
• Management and organization of weekly & monthly sales meetings with aftersales team

Your profile

• You are currently a Master's student in an engineering school or business school (gap year or end-of-study internship)
• You have a good knowledge of Excel and of the entire office package (Power BI is a plus)
• Strong data analysis and processing ability, good command of analysis software and formulation related
• Fluent English & French (Chinese is a plus)
• Good communication skills, able to effectively communicate with professionals in different cultures
• Spirit of analysis, rigor, strength of proposal, autonomy, teamwork and curiosity, will be the essential character traits to carry out your missions

Location

January 2024

Timing

6 months

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