Brand Strategist: AI Evaluation & Quality Scoring

Mercor; Paris; À distance; EUR 65 000 - 100 000; Plein temps

Résumé du poste

Mercor partners with a leading AI research organization to define how excellent marketing work is evaluated. You will design task-specific grading criteria and provide detailed written justifications for scores on real-world samples.

You will score AI-generated and human work against the brief and business objectives, ensuring consistency, defensibility, and clear feedback to guide iterative improvement in a fast-moving project based in Paris.

Qualifications

• 5+ years of professional experience in marketing or advertising.
• Background as a creative director, account lead, or brand strategist at top-tier global creative agencies, or in senior brand marketing roles at leading consumer companies
• Deep fluency in the day-to-day craft: writing and evaluating creative briefs, campaign development across channels, brand positioning and messaging, and judging creative work against a brief and a business objective
• Exceptionally strong written communication, with the ability to explain exactly why a piece of work does or does not meet the bar
• Detail-oriented, consistent, and comfortable having your judgment reviewed and calibrated against peers
• Prior experience with AI training, evaluation, or human-data projects is a strong plus
• No specialized media-planning or measurement background is required for this role

Responsabilités

• Design precise, task-specific grading criteria for real-world marketing deliverables (creative briefs, campaign concepts and decks, brand positioning and messaging frameworks, ad copy and scripts, integrated campaign plans, client-ready presentations).
• Score AI-generated and human work samples against those criteria, with detailed written justifications for every score.
• Apply consistent, evidence-based judgment so that scores are reproducible and defensible.
• Incorporate structured feedback from senior reviewers and iterate quickly on your work.

Connaissances

Marketing strategy

Creative direction

Brand positioning

Content evaluation

Written communication

Formation

Bachelor's degree in Marketing or related field

Description du poste

Mercor partners with a leading AI research organization to define how excellent marketing work is evaluated. You will design task-specific grading criteria and provide detailed written justifications for scores on real-world samples.

You will score AI-generated and human work against the brief and business objectives, ensuring consistency, defensibility, and clear feedback to guide iterative improvement in a fast-moving project based in Paris.