Brand & Marketing CRM Engagement Intern

Backmarket; Paris; Hybrid; EUR 13,000 - 16,000; Full time

Benefits offered by this job

Hybrid work environment

Mentorship programs

Diversity and inclusion policies

Job summary

Back Market is seeking a CRM Intern to join the marketing team in Paris. You will support lifecycle campaigns and transactional communications across markets, collaborating with Product and Engineering to define data needs and build end-to-end CRM flows.

You will help run A/B tests, analyze results, and contribute to automation for personalized customer journeys. English communication is essential in this fast-paced, hybrid internship.

Qualifications

• English proficiency and strong written/verbal skills.
• Detail-oriented with an experimentation mindset.
• Interest in CRM automation, data integration and programming is a plus.
• Marketing/CRM experience preferred.

Responsibilities

• Lead the creation and implementation of multi-channel lifecycle marketing campaigns.
• Support transactional CRM communications across markets.
• Run A/B tests and provide data-driven recommendations.
• Assist in CRM automation to improve efficiency and personalize content.

Tools

Braze

Job description

Hi, we're Back Market. We're here to help make tech reliable, affordable, and better than new. We're a global marketplace for refurbished devices, helping lower our collective environmental impact by providing trustworthy, affordable tech with 92% less carbon emissions than new. Yep, you read that right. Turns out refurbished tech is way better for the planet than new. In fact, With every device purchased on Back Market, our positive impact on the planet grows. From our Customer Care representatives to our software engineer, every individual at Back Market cuts the planet - and consumers - a break. Our mission is simple: to do more with what we already have. Are you ready to join us? JOB DESCRIPTION: We are looking for an amazing intern to join our marketing team! Report to Hera, our Senior CRM Manager in Paris. The CRM team works together with other experts from the brand & marketing team but also with Business, Product and Engineering teams. We are responsible for delivering the right message, to the right person, at the right moment, through different channels like emails, push notifications and in-apps. As a Customer Relationship Management (CRM) Intern, you will support the CRM efforts with a focus on marketing campaigns and transactional communications in all markets we operate.

YOUR MISSION (IF YOU ACCEPT IT):

• Lead the creation and implementation of multi-channel lifecycle marketing campaigns, working closely with our brand, business and design teams.
• Support in brainstorming, implementing and analyzing transactional CRM communication that enhances our existing customer journeys while also building new ones to support product/service initiatives. This includes working with Product and Engineering teams to define data needs and leverage it to create an end-to-end CRM flow.
• Conduct A/B testing and analyze results to provide recommendations to the team for strategic improvements.
• Provide support on CRM automation to identify areas for increased process efficiency leverage that to provide dynamic, personalized content to users.

YOU ARE IN THE RIGHT PLACE IF:

• You feel comfortable working & speaking in English and have excellent written and verbal communication skills.
• You are highly detail-oriented ( this is a must ) and creative with an experimentation and testing mindset.
• You are someone who enjoys the technical side of CRM including working on automation and data integration as well as the creative side focusing on content and design.
• You have already used a CRM campaign management tool: big plus if used Braze.
• You are able to work independently and cross-functionally while demonstrating drive and initiative.
• You enjoy working in a fast-paced environment and are able to multi-task efficiently.
• You are adaptable and a fast learner eager to acquire new skills.
• You have affinity with data, you are at ease with numbers and statistics.
• You have experience with programming languages. It is a big plus but not required!
• You have previous experience in marketing, a big plus if it was in CRM.

ABOUT THE INTERNSHIP:

Start date: January 2027

Duration : 6 months

Full-time internship (35h/week)

Location : Paris (France)

WHY SHOULD YOU JOIN US?

• A mission driven work environment where your day to day makes an impact on the planet. Seriously.
• Hybrid work environment, with 2 remote days a week and 1 remote work week per quarter, plus 3 flex days.
• Employee Resource Groups, including mentorship programs, comprehensive accessibility policies, and cultural competency training.
• At Back Market, we strive to create a workplace that embodies the world we’re trying to change. We’ve embedded our diversity, equity, and inclusion principles into our DNA - from dedicated staff to employee resource groups to our company values. We know that the perfect background for a role doesn’t mean the perfect fit - we encourage you to apply for a role even if you think you may not have all the qualifications. If reasonable accommodations are needed for the interview process, please do not hesitate to discuss this with the Talent Acquisition Team.

Compensation:

€1.2K - €1.4K per month - Paris-based Internship salary range, depending on study level €1.2K - €1.4K per month