Retail Activation Manager — Beauty & Consumer Brands

Joinimagine; Espoo; On-site; EUR 60,000 - 90,000; Full time

Job summary

L’Oréal Finland in Helsinki is seeking a Retail Activation Manager to champion customer-centric activation and ensure our brands shine in-store across the Finnish market. You’ll coordinate activation between KAMs, reps, POSM, and CHAM, develop sell-in materials, and work with cross-functional teams to meet retailer goals.

A data-driven mindset and collaborative spirit are essential. This role offers a permanent position in a dynamic, international environment with growth opportunities in the

Qualifications

• Proven track record in Activation Excellence.
• Strong ability to analyze data and drive decisions.
• Excellent cross-functional collaboration with sales, marketing and operations.

Responsibilities

• Champion Activation Excellence: oversee flawless in-store activation per the Channel Activation Plan.
• Provide field teams with sell-in materials and training support.
• Collaborate with KAMs and Channel Activation Managers to size activations vs benchmarks.
• Coordinate with sales, account managers and material teams to ensure timely delivery of Go-to-Market packages.
• Monitor activation performance and ROI, using insights to optimize future packages.
• Ensure information flow between office functions and field teams regarding timings and materials.

Skills

Execution Master

Analytically Minded

Collaborative

Strategic Thinker

Customer-Centric

Job description

L’Oréal Finland in Helsinki is seeking a Retail Activation Manager to champion customer-centric activation and ensure our brands shine in-store across the Finnish market. You’ll coordinate activation between KAMs, reps, POSM, and CHAM, develop sell-in materials, and work with cross-functional teams to meet retailer goals.

A data-driven mindset and collaborative spirit are essential. This role offers a permanent position in a dynamic, international environment with growth opportunities in the