Product Manager - Installation Solutions & FrameWorks

Hiab; Helsinki; On-site; EUR 70,000 - 110,000; Full time

Job summary

Hiab is seeking a Product Manager for Installation Solutions to own FrameWorks™ and On-Truck Equipment globally, with an emphasis on the EMEA region. You will bridge engineering, manufacturing, commercial operations, bodybuilders and truck OEMs to deliver standardized, market-ready offerings and high‑value accessories.

You will drive product strategy, oversee new developments including EV integration, streamline the commercial offering via digital tools, and push revenue growth across EMEA

Qualifications

• Bachelor’s or Master’s degree in Mechanical Engineering, Automotive Engineering, Business Administration, or related field.
• 3+ years of experience in a similar position within heavy machinery, truck body building, load handling, or automotive industries.
• Proven commercial track record in PLM, P&L management, product portfolio strategy, vendor sourcing, and supplier negotiations.
• Strong familiarity with software, e-commerce platforms, sales management, and engineering configuration tools.
• Exceptional cross-functional collaboration and program management skills to align engineering, sales, procurement, and external partners.
• Knowledge about mobile lifting solutions and truck chassis architectures is an advantage.
• Fluent verbal and written English skills (additional European languages are a strong plus).

Responsibilities

• Define, update, and execute the multi-generation product roadmap for FrameWorks™, Modular Subframe Programs, MultiBeams, and Front Stabilizers
• Lead next-generation product launches and drive sales, distribution, and promotion of the active portfolio
• Adapt products for future truck platforms, including EVs and OEM-specific developments
• Partner with sourcing and procurement to evaluate supply chain options, optimize costs, quality, and delivery speed, and manage partner relationships
• Manage On-Truck Equipment (OTE) assortment across top EMEA markets and drive modular engineering and sourcing adjustments based on market demand
• Ensure full commercial availability across sales platforms, including CPQ (configure, price, quote) systems and the Hiab Webshop
• Deliver sales revenue targets and expand market adoption of installation solutions and OTE across EMEA
• Gather product requirements from customers and internal teams, providing technical build support for installation products
• Develop go-to-market strategies to boost product visibility and drive sales activation
• Manage marketing content, propose promotional investments, and collaborate with marketing to build technical and commercial assets.

Skills

PLM

P&L management

Product portfolio strategy

Vendor sourcing

Supplier negotiations

Software familiarity

E-commerce platforms

Sales management

Engineering configuration tools

Cross-functional collaboration

Program management

English fluency

Education

Bachelor’s degree in Mechanical Engineering

Bachelor’s degree in Automotive Engineering

Bachelor’s degree in Business Administration

Master’s degree in related field

Tools

CPQ systems

Job description

Hiab is the pioneer in smart and sustainable on road load handling solutions. We believe in more than just work — we believe in making a difference for our customers to building a better tomorrow.

Say Hi! to your next challenge — explore the opportunity and apply below!

Your mission

As Product Manager – Installation Solutions, you will take full product lifecycle ownership of Hiab’s FrameWorks™ branded installation systems and On-Truck Equipment (OTE) Globally (with a focus on the EMEA region). You will bridge engineering, manufacturing, commercial operations, bodybuilders, and truck OEMs to transform complex installation needs into standardized, market-ready offerings and high-value accessories.

In this role, you will drive product strategy, oversee new product developments (including EV integration and OEM-specific applications), streamline the commercial offering via digital sales tools, and actively push revenue growth across EMEA markets.

Please be prepared to travel to customer locations, suppliers, and Hiab locations mostly across Europe. Expectation is 1-2 short trips per month.

We are open to applications from other Hiab European installation sites.

Key responsibilities

• Define, update, and execute the multi-generation product roadmap for FrameWorks™, Modular Subframe Programs, MultiBeams, and Front Stabilizers
• Lead next-generation product launches and drive sales, distribution, and promotion of the active portfolio
• Adapt products for future truck platforms, including EVs and OEM-specific developments
• Partner with sourcing and procurement to evaluate supply chain options, optimize costs, quality, and delivery speed, and manage partner relationships
• Manage On-Truck Equipment (OTE) assortment across top EMEA markets and drive modular engineering and sourcing adjustments based on market demand
• Ensure full commercial availability across sales platforms, including CPQ (configure, price, quote) systems and the Hiab Webshop
• Deliver sales revenue targets and expand market adoption of installation solutions and OTE across EMEA
• Gather product requirements from customers and internal teams, providing technical build support for installation products
• Develop go-to-market strategies to boost product visibility and drive sales activation
• Manage marketing content, propose promotional investments, and collaborate with marketing to build technical and commercial assets.

What we are looking for

• Bachelor’s or Master’s degree in Mechanical Engineering, Automotive Engineering, Business Administration, or a related field
• 3+ years of experience in a similar position within heavy machinery, truck body building, load handling, or automotive industries
• Proven commercial track record in PLM, P&L management, product portfolio strategy, vendor sourcing, and supplier negotiations
• Strong familiarity with software, e-commerce platforms, sales management, and engineering configuration tools
• Exceptional cross-functional collaboration and program management skills to align engineering, sales, procurement, and external partners
• Knowledge about mobile lifting solutions and truck chassis architectures is an advantage
• Fluent verbal and written English skills (additional European languages are a strong plus).

What we offer

As a part of our Employees First culture, we offer opportunities to grow within a dynamic environment that values flexibility and your well-being. We strive to make things easier, empower you to succeed, and strive for excellence in a positive and inclusive environment.

Please note that the process for this position is coordinated by our Recruitment team part of Hiab Business Services based in Bulgaria.

We Are Hiab

Hiab (Nasdaq Helsinki: HIAB) is a leading provider of smart and sustainable on road load-handling solutions, committed to delivering the best customer experience every day with the most engaged people and partners. As the industry pioneer, Hiab continues to make on road load-handling smarter, safer and more sustainable to build a better tomorrow.