Key Account Manager – Finland

Stock Group A/S; Finland; Hybrid; EUR 65,000 - 90,000; Full time

Job summary

Stock Group is building Finland's quickest market entry for the Tomi Björck range. You will lead relationships with Finnish retailers, drive sell-in and listings, and negotiate terms to secure shelf space for a growing celebrity chef brand.

You will report to the Head of International Markets and collaborate with our Denmark-based team, traveling to customers in Finland and supporting cross-border learnings. Finland-based employment under local terms may be arranged.

Qualifications

• FMCG/retail experience in sales, KAM or trade marketing.
• Strong communication skills with buyers and internal teams.
• Self-motivated with initiative to drive market ahead of the team.

Responsibilities

• Build and manage key account relationships with Finnish retailers and trade partners.
• Drive sell-in of the Tomi Björck range, negotiate listings and terms.
• Plan and execute in-store activations and trade marketing with the marketing team.
• Own the Finnish market plan, budget and forecast, and report performance.
• Track market dynamics and provide insights to the Denmark team.
• Collaborate with sales, procurement, supply chain and ecommerce colleagues.

Skills

FMCG/retail experience

Strong communicator

Self-starter

Language skills

Travel flexibility

Job description

Build Finland's newest kitchenware brand from the ground up – with Finland's best-known chef as its face and a proven commercial model behind you.

About Stock Group

Stock Group is a Danish FMCG company headquartered in Vejle. We build, own and distribute celebrity chef brands across Northern Europe – cookware, knives, small domestic appliances and kitchen accessories. Everything is developed in-house: product design, logistics, content production and direct-to-consumer ecommerce.

We are already active in Denmark, Iceland, Norway, the Netherlands, Germany and Finland. Good business acumen, innovation and execution have made us one of the fastest-growing wholesale companies in Northern Europe.

About the role

We are looking for a Key Account Manager to lead our Finnish market entry and own our commercial presence in Finland from day one. You will be the face of Stock Group towards Finnish retail.

We started in Finland with the Tomi Björck brand, launched at the end of August 2026 with a record launch. Tomi is Finland's most celebrated chef and restaurateur. MasterChef Finland head judge, owner of 11 restaurants across Finland, Sweden and Australia, and a household name with 17 television series and five cookbooks. The Tomi Björck range covers hybrid cookware, knives, air fryers, kitchen appliances and accessories. It is developed, owned and distributed by Stock Group, with Tomi as the face of the brand.

Tomi Björck is the door-opener – and only the beginning. Once we have the chains' attention, the role expands to Stock Group's wider offer: a broad assortment of mixed non-food products, sourcing partnerships with the major retail chains, and private label supply.

You report directly to the Head of International Markets and work closely with our commercial team in Vejle, who have built this market model across several countries. You will join a small team of colleagues who each own a market – Denmark, Norway, Germany and the Netherlands – and share what works across borders.

What you will be doing

• Building and managing key account relationships with retail chains, grocery and electronics buyers, and trade partners in Finland
• Driving sell-in of the Tomi Björck range – presenting assortments, negotiating listings and terms, and following up on sell-out
• Planning and executing in-store activations, campaigns and trade marketing together with our marketing team
• Owning the Finnish market plan, budget and forecast, and reporting on performance
• Tracking market dynamics, competitor activity and customer needs, and feeding insights back to the team in Denmark
• Working closely with colleagues in sales, procurement, supply chain and ecommerce

Who we are looking for

A commercially driven profile with genuine FMCG or retail experience. You know how to open doors, build relationships with buyers and drive sell-through on the shelf.

• FMCG/retail experience. You have worked in sales, KAM or trade marketing. Exposure to grocery, electronics retail or housewares is an advantage. Experience selling into the major Finnish retail groups is a significant advantage.
• Strong communicator. You are confident presenting to buyers, negotiating terms and building rapport at all levels of a retail organisation.
• Self-starter. You take ownership of your market without daily supervision – and you know when to bring the team in.
• Language skills. Fluent Finnish is required. Fluent English is required for daily collaboration with the team in Denmark. Swedish is a plus.
• Comfortable with travel. You travel regularly between customers in Finland and our HQ in Denmark.

Location and employment

We welcome candidates based in Finland as well as in or near Vejle, Denmark.

• Based in Finland: you work close to your customers and spend approximately 40–50 days a year at our HQ in Vejle for team collaboration, planning and market reviews.
• Based in Denmark: you work from our Vejle HQ alongside the wider commercial team and travel regularly to Finland.

Finland-based candidates are employed through our Finnish employer-of-record (EOR) partner on Finnish terms and conditions, with full local employment rights.

What we offer

• A strong and growing portfolio of celebrity chef brands with genuine consumer pull
• Real ownership of your market from day one, with direct access to decision-makers
• Full support from procurement, marketing, supply chain and finance – you sell, we back you up
• A tight-knit team with three years of cross-market experience to draw on
• Competitive salary, travel budget and benefits package

Questions regarding the position may be directed to René, Head of International Markets, at [e-mail].

We want the right person to start as soon as possible. Applications are reviewed on a rolling basis, so don't wait to apply.