Inside Sales Executive

Basware; Espoo; On-site; EUR 60,000 - 90,000; Full time

Benefits offered by this job

Financial stability of a globalcompany

Leading edge software products in the

Strong brand, global reach

Inclusive, collaborative culture

Job summary

Basware, the global leader in Invoice Lifecycle Management, is seeking an Inside Sales Executive to drive expansion revenue within an established customer portfolio. You will identify growth opportunities, build strong customer relationships, and manage opportunities from discovery through to close.

The role supports Basware's growth strategy and requires a proactive, customer-focused mindset. You will work with a collaborative team across Customer Success, Sales, Marketing and Professional

Qualifications

• Experience in a customer-facing sales role.
• Fluent Finnish or Swedish, with good professional English.
• Based in Helsinki metropolitan area.
• Strong communication, discovery, relationship-building and organisational skills.
• Proactive, resilient and commercially curious with ownership mindset.
• Comfort using CRM systems and managing multiple customers.
• Experience in SaaS or FinTech is beneficial, not essential.
• Interest in learning new products and using AI tools responsibly.

Responsibilities

• Own and develop a defined portfolio of Basware customers and deliver expansion revenue.
• Identify opportunities through account research and customer conversations.
• Lead discovery calls, understand business needs and position Basware solutions.
• Manage opportunities through the full sales cycle including demos and close.
• Qualify larger opportunities and collaborate with Account Executives and specialists.
• Build strong relationships with customers and coordinate with Success, Marketing, Deal Desk, and other teams.
• Maintain accurate customer activity, pipeline, next steps and forecasts in Salesforce.

Skills

Customer-facing sales

Finnish

Swedish

English

Location Helsinki area

Communication

Discovery

Relationship-building

Organisational skills

Proactive mindset

Resilience

Commercial curiosity

Ownership

CRM proficiency

Multi-customer management

SaaS experience

FinTech

Accounts Payable

Enterprise software

AI tools interest

Job description

Ready to join the clear market leader and help pioneer the future of Invoice Lifecycle Management?

At Basware, we didn’t just create the electronic invoice—we revolutionized how the world’s largest organizations manage, automate, and control their Accounts Payable operations. With over USD $10 trillion in invoices processed globally, Basware ensures compliance, eliminates errors, and prevents fraud across jurisdictions. Recognized by Gartner, Forrester, and IDC as the #1 solution in our category, we’re trusted by 6,000+ customers worldwide.

As governments mandate e-invoicing and compliance across more countries, the market is hotter than ever—and Basware is leading the charge. Now, we’re scaling fast and expanding our reach. This is your opportunity to join a global leader and shape the future of enterprise finance transformation.

We are looking for an Inside Sales Executive to drive expansion revenue across an existing customer portfolio by identifying growth opportunities, building strong customer relationships, and managing sales opportunities from discovery through to close. In this role, you will help Basware grow within its existing customer base while delivering a seamless and professional customer experience.

About The Team

The Inside Sales / Account Development team helps Basware grow within its existing customer base. We identify white-space, cross-sell and upsell opportunities, provide consistent commercial support and work closely with Customer Success Managers, Account Executives and specialist teams to create an easy buying experience for customers.

What You Will Do

• Own and develop a defined portfolio of existing Basware customers and deliver expansion revenue.
• Identify opportunities through account research, customer conversations, inbound enquiries and targeted outbound activity.
• Lead discovery calls, understand business needs and position relevant Basware solutions and customer value.
• Manage appropriate opportunities through the full sales cycle, including demonstrations, proposals, negotiation and close.
• Qualify larger or more complex opportunities and collaborate with the appropriate Account Executive and specialists.
• Build strong relationships with customers and work closely with Customer Success, Marketing, Deal Desk, Professional Services and other teams.
• Maintain accurate customer activity, pipeline, next steps and forecasts in Salesforce.

What We Are Looking For

This role could suit an Account Manager, Customer Success Manager, Business Development Representative, Sales Development Representative or Inside Sales professional who is ready to grow into greater commercial and full sales-cycle responsibility.

• Experience in a customer-facing sales, account management, customer success or business development role.
• Fluent Finnish and/or Swedish, with good professional English.
• Based in, or able to work from, the Helsinki metropolitan area.
• Strong communication, discovery, relationship-building and organisational skills.
• A proactive, resilient and commercially curious approach, with the confidence to create opportunities and take ownership of results.
• Comfort using CRM systems and managing multiple customers or opportunities.
• Experience in SaaS, FinTech, enterprise software, Accounts Payable or financial technology is beneficial, but not essential.
• Interest in learning new products and using AI and digital tools responsibly to improve productivity and customer engagement.

What Success Looks Like

Success means building a healthy and accurate pipeline, creating measurable growth from the customer portfolio, progressing opportunities efficiently and delivering a clear, professional customer experience. You will be supported to build Basware product knowledge and develop into a confident consultative seller.

Awareness of artificial intelligence concepts, tools, or applications is considered a strong asset. We highly value candidates who demonstrate curiosity, a proactive mindset and a willingness to explore and incorporate AI-driven technologies into their work. We support continuous learning in this area.

Why Basware

Basware is the global leader in Invoice Lifecycle Management, trusted by the world’s largest and most sophisticated organizations. With 40 years of innovation, a world-class partner ecosystem, and unmatched automation capabilities, Basware empowers companies to build AI-powered, future-proof AP operations that work at enterprise scale.

Our culture blends openness with global ambition where voices are heard, ideas matter, and people support each other. You will join a team that cares deeply about the craft of presales and celebrates creativity, diversity, and continuous learning.

Basware offers

• Financial stability of a global company with $230 million in revenue and a track record of profitability for 30 years, owned by AKKR since 2022
• Leading edge software products in the enterprise accounts payable and invoice automation market
• Strong brand, global reach, and an installed base of 3,000+ customers and over a million enterprise users in 100 countries
• A unique company culture where Baswareans collaborate; the true ‘We’ glues everything together and creates a feeling of inclusion and generates genuine passion to succeed and celebrate achievements together. We are all Baswareans no matter what our background. We Drive Customer Value, We Take Ownership and We Are Bold

Award-Winning Culture

At Basware, we are proud of our people-first culture and our commitment to creating a great workplace around the world. We have been recognized as a Great Place to Work® in India and have received Best Places to Work and Best and Brightest Companies to Work For recognitions in both the US and Romania.

As a global team, we combine local expertise with international collaboration, giving our employees the opportunity to work with colleagues, customers, and partners across multiple regions and markets.

You'll also have the opportunity to build your experience working with a diverse customer base that includes some of the world's leading organizations.

To learn more about life at Basware, visit basware.com.