Postes à Zaragoza, Canada

About us

We are a performance marketing agency managing over $120M in annual media spend focused on driving measurable results for U.S.-based companies in the home improvement industry. Our Ad Tech department plays a critical role in ensuring accurate tracking, reporting and data integrity across all campaigns empowering our media buying teams to make data-driven decisions with confidence.

We are seeking a skilled Marketing Analytics Manager with strong technical expertise in Google Tag Manager, Google Analytics 4 and Looker Studio as well as proven experience in implementing, maintaining and optimizing conversion tracking systems across multiple advertising platforms.

• Tracking & Analytics Management
• Manage accounts and containers in Google Tag Manager (GTM) and Google Analytics 4 (GA4).
• Deploy, configure and maintain tags, triggers, variables and settings across multiple websites.
• Troubleshoot and resolve tracking and analytics issues to ensure accurate data collection.
• Maintain and optimize reporting dashboards in GA4 and Looker Studio for actionable insights.
• Conversion Tracking & Ad Platform Integration
• Set up and manage conversion tracking across multiple advertising platforms (Facebook, Google, Nextdoor, Newsbreak, MediaGo, Taboola, Outbrain).
• Monitor and troubleshoot discrepancies between platform data and analytics tools.
• Collaborate with media buyers to ensure accurate and reliable tracking for all campaigns.
• Data Analysis & Optimization
• Collect, analyze and monitor performance data to identify trends, gaps and opportunities.
• Provide actionable recommendations to improve campaign targeting and measurement accuracy.
• Continuously refine and optimize tracking setups for better performance attribution.
• Cross-Functional Collaboration & Development
• Work closely with developers to define tracking metrics for new and existing web properties.
• Identify inefficiencies in tracking workflows and propose process improvements.
• Stay updated on industry best practices and emerging trends in digital measurement, attribution and analytics.
• AI Integration & Workflow Enhancement
• Propose and implement AI solutions that enhance data validation, error detection and reporting workflows.
• Share insights and recommendations on new AI tools that could benefit the Ad Tech department and media buying teams.

Attributes we’re looking for:

• Highly detail-oriented with a strong sense of accountability.
• Excellent problem-solving and troubleshooting skills.
• Strong communication skills and proactive collaboration with cross-functional teams.
• Adaptable and resourceful in a fast-changing environment.
• Process-oriented with the ability to document and standardize workflows.
• Eager to stay ahead of industry trends in analytics, attribution and ad tech.
• Comfortable using AI to enhance productivity, reduce manual effort and improve decision-making.
• Curious and proactive in experimenting with AI-based solutions for analytics and tracking workflows.

• Proven expertise in Google Tag Manager (GTM), Google Analytics 4 (GA4) and Looker Studio.
• Hands-on experience with conversion tracking across multiple advertising platforms (Facebook, Google, Nextdoor, Newsbreak, MediaGo, Taboola, Outbrain).
• Strong troubleshooting and debugging skills for analytics and tracking issues.
• Familiarity with media buying workflows and performance KPIs.
• Solid understanding of attribution models and data accuracy best practices.
• Ability to work both independently and collaboratively in a remote environment.
• Strong analytical skills and a data-driven mindset.
• Inquisitive and proactive; you don’t wait for direction, you look for the why and bring solutions.
• Strong organizational habits and ability to switch context between quick-turn tasks and longer-term projects.
• Comfortable in a fast-paced, ever-changing environment; resilient, flexible and quick to adapt when priorities shift or projects evolve.
• Creative and capable of thinking outside the box for tooling or process solutions to improve workflows.
• Demonstrated experience using AI tools (e.g., ChatGPT, automation scripts, AI reporting assistants) to improve workflows or performance.
• Ability to evaluate and adopt new AI tools to enhance tracking, reporting or collaboration processes.
• Excellent writing and communication skills in English.

Not only do we offer fair and competitive pay, but we also provide perks and benefits that support your well-being and growth. Here are some of them:

• Remote Work: We are a truly remote-first company. You choose where you feel the most productive and comfortable to make an impact.
• Paid Time Off: Work-life balance matters to us and we support it with paid time off for rest, personal time or simply doing what makes you happy.
• Ongoing Learning: We support continuous learning with workshops, online courses, conferences and certifications.
• Home Office: We help you set up your perfect workspace by covering equipment and furniture expenses so you can do your best work from home.
• Physical Well-Being: From gym memberships and yoga classes to home workout equipment or a bicycle, we give you the flexibility to stay active your way.
• Unlimited Sick Days: Your health matters. Take the time you need to rest and recover—we’ll be here when you’re ready to return.
• Medical Coverage: Reimbursement for medical insurance and health-related expenses including dental care and psychological support for you and your family.
• Co-Working Space: If you sometimes crave a change of scenery or more social interaction, we’ll cover the full cost of a co-working space.
• Fun Stuff: From gaming nights and fitness challenges to annual retreats at world-class resorts we ensure there’s always something engaging.

Employment Type: Full-time

Vacancy: 1