Strategic Offer & Growth Manager (Industrial)

Nexans; Zaragoza; On-site; EUR 55,000 - 85,000; Full time

Job summary

Nexans is seeking an Offer Manager for Iberia within the Sales & Marketing department. You will lead the marketing strategy, portfolio development, and go-to-market initiatives to grow sales, market share, and profitability in Iberia.

Responsibilities include defining strategy, analyzing market dynamics, prioritizing innovations, launching new offers, and managing the end-to-end portfolio lifecycle with cross-functional teams across R&D, production, and sales.

Qualifications

• University degree in a relevant field.
• Minimum 5 years’ experience in marketing, innovation, business development or portfolio management, preferably in the industrial/manufacturing sector.

Responsibilities

• Define Iberia marketing strategy with objectives for portfolio and brand.
• Analyze market dynamics using Market Intelligence, Pricing and Merchandisers.
• Participate in prioritization of innovation projects and define needs with Merchandiser, Sales and R&D.
• Develop new offers (products and services) with specs, volumes and services; coordinate with R&D, plant, sales and supply chain.
• Define offer policies and go-to-market strategies; prepare launches and train the sales team.
• Manage the full lifecycle of the portfolio and monitor competitors.
• Analyze customer feedback and update portfolio and price conditions.
• Lead evolution in the market and manage P&L for offers.
• Define go-to-market strategy for offers and coordinate campaigns with Central Marketing.

Skills

Market analysis

Offer launches

Pricing

Project management

Team leadership

Education

University degree

Job description

Nexans is seeking an Offer Manager for Iberia within the Sales & Marketing department. You will lead the marketing strategy, portfolio development, and go-to-market initiatives to grow sales, market share, and profitability in Iberia.

Responsibilities include defining strategy, analyzing market dynamics, prioritizing innovations, launching new offers, and managing the end-to-end portfolio lifecycle with cross-functional teams across R&D, production, and sales.