SFMC Engineer

Fever; Madrid; Híbrido; EUR 45.000 - 65.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

40% discount on Fever events

Cobee: meals, transport, training

Salary advance (Payflow)

Tax optimization support (Taxdown)

Private health & dental insurance with

Wellhub gym/wellness access

Language learning support

Hybrid work setup in Madrid

Snacks and drinks at office

Descripción de la vacante

Fever is seeking an SFMC Engineer in Madrid to turn user data into insights that shape CRM strategies and improve global retention and growth. You will own the analytical layer, define segmentation, and automate reporting to support cross‑functional teams.

With 2–5 years in a data‑analytic role and strong SQL skills, you will translate business questions into actionable analyses and collaborate with Data Engineering, Product, and Marketing to drive CRM initiatives.

Formación

• Bachelor's or Master’s degree in a STEM field (any discipline) is non‑negotiable.
• 2–5 years of experience in a data‑analytical role.
• Strong SQL skills to write complex queries.
• Python or R experience for analysis and automation.
• Ability to build business cases and communicate data findings to non‑technical audiences.
• Hypothesis‑driven, structured thinking for ambiguous business questions.
• High level of English; Spanish is a plus.
• Familiarity with BI tools (Tableau/Looker/Power BI) and CRM platforms is helpful.

Responsabilidades

• Design and maintain customer segmentation models, cohort analyses, and behavioural analytics frameworks.
• Define measurement methodologies for CRM initiatives and quantify impact on retention and revenue.
• Translate business questions into structured analyses and clear recommendations for non‑technical stakeholders.
• Collaborate with Data Engineering and Product to build and automate reporting pipelines and dashboards.
• Work with the CRM execution team to define audience targeting logic and personalization rules.
• Identify growth levers across the customer lifecycle and propose data‑backed strategies.
• Support cross‑functional alignment between Marketing, Product, and Data teams.

Conocimientos

SQL

Python/R

Data analytics

BI tools

English

Spanish

Educación

Bachelor's or Master's in STEM

Herramientas

SFMC

Salesforce CRM

Tableau/Looker/Power BI

Descripción del empleo

The Role

As a SFMC Engineer, you'll sit at the intersection of data, strategy, and customer engagement. Your primary job is to turn user data and business questions into actionable insights and concrete improvements to how Fever retains and grows its global user base.

You'll define customer segmentation frameworks, measure the impact of engagement initiatives, automate reporting, and help translate analytical findings into CRM strategies that the broader team executes. You won't just report numbers — you'll own the analytical layer that shapes what we do next.

What You’ll Do

• Design and maintain customer segmentation models, cohort analyses, and behavioural analytics frameworks to understand Fever's global user base.
• Define measurement and attribution methodologies for CRM initiatives — quantify the impact of engagement campaigns on retention, frequency, and revenue.
• Translate business questions into structured analyses, and analytical findings into clear recommendations for non-technical stakeholders.
• Collaborate with Data Engineering and Product teams to build and automate reporting pipelines, dashboards, and data products that track CRM performance.
• Work with the CRM execution team to define audience targeting logic, personalisation rules, and trigger conditions grounded in data.
• Identify growth levers across the customer lifecycle (acquisition, activation, retention, win‑back) and propose data‑backed strategies to improve each.
• Support cross‑functional alignment between Marketing, Product, and Data teams on customer strategy and CRM roadmap priorities.

Who You Are

• Bachelor's or Master’s degree in a STEM field — Mathematics, Statistics, Physics, Engineering (any discipline), or Computer Science. This is non‑negotiable.
• 2–5 years of experience in a data‑analytical role: customer analytics, business intelligence, management consulting (strategy/analytics practice), or CRM strategy.
• Strong SQL skills — you can write complex queries to extract and transform customer data independently.
• Python or R experience for data analysis and automation. You don't need to be a software engineer, but you should be comfortable scripting analyses.
• Ability to build business cases and communicate data findings to non‑technical audiences.
• Structured, hypothesis‑driven thinking — you approach ambiguous business questions methodically.
• High level of English. Spanish is a plus.
• Consulting or analytics background at a top‑tier firm (Deloitte, McKinsey, Accenture, BCG, or equivalent) is a significant advantage.
• Experience with BI tools (Tableau, Looker, Power BI) is a plus. Familiarity with CRM or marketing automation platforms (Salesforce, SFMC, Braze, or similar) is helpful but not required.

Why You’ll Love It Here

• Attractive compensation package with room to grow.
• 40% discount on all Fever events and experiences + free Candlelight voucher.
• Flexible remuneration with Cobee: meals, transport, training, and nursery support (tax‑exempt).
• Payflow: option to access part of your salary in advance.
• Taxdown: help optimizing and filing your taxes.
• Private health & dental insurance with Cigna: 100% covered by Fever. You can also add your family members via flexible remuneration.
• Wellhub membership for gym and wellness access: 100% covered by Fever up to the Silver plan.
• Language learning support: English and Spanish lessons.
• Hybrid work setup: home office friendly with a central Madrid office location.
• Snacks, drinks, and fresh fruit are always available at the office.
• Dynamic international team: a young, talented group creating a great work environment.

Diversity & Inclusion

Fever is committed to creating an inclusive and diverse workspace where everyone's background and ideas count. Our main goal is to find the best possible talent regardless of place of birth, racial or ethnic origin, gender, gender identity, religion, opinion, sexual orientation, disability, pregnancy, marital status, age or caring responsibilities. We encourage everyone to apply! If you require any kind of accommodation during the selection process, please contact our Talent team so we can help you by providing a welcoming and seamless journey.