Senior MarTech PM for Freight Europe

Amazon; Bellprat; Presencial; EUR 90.000 - 120.000; Jornada completa

Descripción de la vacante

Amazon Freight is seeking a Senior Product Manager to own the Marketing Technology stack across Website, Email outbound, and other Owned & Operated channels. You will move between strategy and execution while leading a small team to advance our B2B growth in Europe.

You will build lifecycle marketing programs, optimize website content, and drive attribution and analytics. The role involves coordinating with Sales operations and leveraging Pardot, Salesforce and 6sense to improve lead generation

Formación

• Experience building and scaling cross-functional marketing programs or campaigns.
• Ability to use data to drive improvements and optimize campaigns.

Responsabilidades

• Manage overall marketing technology ecosystem and act as technical owner.
• Supervise 3 team members and define their goals across email, content, and automation.
• Develop roadmap for lifecycle marketing programs and lead scoring architecture.
• Manage lead capturing, ABM and lead conversion tools (Pardot, Salesforce, 6sense).
• Create and influence MarTech product roadmap and full funnel attribution.

Conocimientos

Marketing strategy

Data-driven decision making

Cross-functional collaboration

Leadership

Herramientas

Pardot

Salesforce

6sense

Tableau

Marketo

Descripción del empleo

Amazon Freight is seeking a Senior Product Manager to own the Marketing Technology stack across Website, Email outbound, and other Owned & Operated channels. You will move between strategy and execution while leading a small team to advance our B2B growth in Europe.

You will build lifecycle marketing programs, optimize website content, and drive attribution and analytics. The role involves coordinating with Sales operations and leveraging Pardot, Salesforce and 6sense to improve lead generation