SEM Specialist - Remote + Global Training & Growth

Publicis Groupe Holdings B.V; Madrid; Presencial; EUR 32.000 - 52.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Flexible benefits

Professional development programs

Descripción de la vacante

Publicis Groupe is seeking a passionate SEM Specialist to support planning, execution, optimization, and reporting of Search Engine Marketing campaigns across multiple clients within Publicis Media agencies.

The ideal candidate has 2–3 years of SEM/PPC experience, hands-on Google Ads and Microsoft Ads skills, and strong analytical abilities, with advanced Excel and PowerPoint proficiency.

Formación

• Bachelor's degree in Marketing, Advertising, Business, or related field.
• 2–3 years’ SEM/PPC campaign management experience.
• Hands-on experience with Google Ads and Microsoft Ads.
• Knowledge of Google Analytics and digital performance measurement.
• Familiarity with bid management and optimization tool Search Ads 360.
• Strong analytical skills and ability to interpret data.
• Advanced Excel and PowerPoint skills.
• Advanced English level (B2-C1) is desirable.

Responsabilidades

• Plan, execute and optimize SEM campaigns across Google Ads, Microsoft Ads, and OpenAI when available.
• Conduct keyword research and identify opportunities to improve performance.
• Create, manage, and update campaign structures, ads, audiences, and bidding strategies.
• Monitor campaign performance and implement optimizations based on KPIs and client objectives.
• Support reporting and performance analysis through web analytics and media platforms.
• Work with tracking, attribution, and measurement tools to ensure data accuracy.
• Collaborate with internal teams to align media strategies with business goals.
• Stay up to date with industry trends, platform updates, and SEM best practices.

Conocimientos

SEM/PPC campaign management

Google Ads

Microsoft Ads

Google Analytics

Search Ads 360

Excel

PowerPoint

Advanced English (B2-C1)

Educación

Bachelor's degree in Marketing, Advertising, Business, or related field

Herramientas

Search Ads 360

Google Analytics

Descripción del empleo

Publicis Groupe is seeking a passionate SEM Specialist to support planning, execution, optimization, and reporting of Search Engine Marketing campaigns across multiple clients within Publicis Media agencies.

The ideal candidate has 2–3 years of SEM/PPC experience, hands-on Google Ads and Microsoft Ads skills, and strong analytical abilities, with advanced Excel and PowerPoint proficiency.