Remote Senior Google Ads Media Buyer for Demand Gen

Ad-Lab; España; Remote; EUR 40,000 - 70,000; Full time

Job summary

Clickbait Agency is seeking an experienced Google Ads Media Buyer to lead Demand Gen and Display initiatives for ecommerce brands. The role focuses on static creative, cold traffic at scale, and matching landing pages to ad angles, with a strong emphasis on data-driven decision making in a fully remote setup.

Ideal candidates will have hands-on experience managing six figures in monthly ad spend on a single account and a deep understanding of attribution and performance analysis.

Qualifications

• 3+ years hands-on Google Ads media buying experience.
• Extensive experience running Demand Gen and/or Display campaigns with static creative.
• Proven experience driving cold traffic to direct-response funnels (advertorials, listicles, comparison / pre-sell pages).
• Demonstrated experience running multiple angles into matching landing pages for congruency.

Responsibilities

• Build, manage, and scale Google Demand Gen and Display campaigns for ecommerce brands.
• Drive cold traffic profitably while maintaining target CPA, ROAS, or MER.
• Run multiple creative angles into matching advertorials, listicles, and comparison pages, maintaining tight ad-to-page congruency.
• Develop and execute static ad testing plans in close collaboration with creative strategists.
• Scale winning angle-to-funnel combinations while protecting efficiency.
• Analyze campaign and funnel performance and identify opportunities for growth.
• Launch and manage A/B tests across angles, audiences, static creatives, bidding strategies, and landing pages.
• Monitor account health, pacing, and budget allocation.
• Build reports and communicate insights to internal team members.
• Identify performance bottlenecks across the full ad-and-funnel journey and develop solutions.
• Stay current with Google Ads platform updates, automation features, and best practices.
• Contribute to improving internal media buying systems and processes.

Skills

Google Ads

Demand Gen

Display

Data analysis

A/B testing

Remote work

Tools

Triple Whale

Northbeam

Hyros

Job description

Clickbait Agency is seeking an experienced Google Ads Media Buyer to lead Demand Gen and Display initiatives for ecommerce brands. The role focuses on static creative, cold traffic at scale, and matching landing pages to ad angles, with a strong emphasis on data-driven decision making in a fully remote setup.

Ideal candidates will have hands-on experience managing six figures in monthly ad spend on a single account and a deep understanding of attribution and performance analysis.