Remote Senior CRO & Growth Strategist

CapsLock; Madrid; Remote; EUR 60,000 - 90,000; Full time

Benefits offered by this job

Remote work

Paid time off

Learning opportunities

Home office stipend

Medical coverage

Co-working space

Well-being benefits

Team retreats

Job summary

CapsLock, a dynamic marketing company, is seeking a Senior Marketing Strategist to drive growth through data-driven experiments and CRO optimization. You will develop new funnels, conduct market and competitor research, generate hypotheses, and manage A/B testing across multiple clients, collaborating with Creative, Media Buying, Analytics, and IT teams to deliver measurable results.

You'll thrive on turning insights into action, scaling winning strategies, and expanding CRO knowledge while

Qualifications

• 5+ years of experience in Performance Marketing, CRO, Digital Marketing, or Growth Marketing.
• Strong understanding of customer acquisition funnels and landing page optimization.
• Experience planning and evaluating A/B tests.
• Ability to interpret marketing data and make data-driven decisions.
• Strong analytical thinking and problem-solving skills.
• Experience collaborating with cross-functional teams.
• Excellent project management and organizational skills.
• Exceptional communication skills.
• Proficient English language skills.
• Experience with AI tools for marketing research and automation.

Responsibilities

• Conduct market, audience, and competitor research for new and existing clients.
• Develop new landing page concepts and marketing funnels.
• Generate, prioritize, and document CRO hypotheses.
• Plan and manage A/B testing roadmaps across multiple clients.
• Analyze landing page performance and identify optimization opportunities.
• Collaborate with Copywriters, Designers, Video Producers, IT, and Media Buyers throughout the production process.
• Review campaign performance and translate data into actionable insights.
• Identify winning strategies and scale them across similar clients and industries.
• Maintain and expand the company's CRO knowledge base and testing library.
• Research new marketing trends, technologies, and customer acquisition strategies.
• Ensure projects are delivered on time and meet quality standards.
• Present recommendations and optimization plans to internal stakeholders.

Skills

Performance Marketing

CRO

Data-driven decisions

Analytical thinking

Cross-functional collaboration

Project management

Communication

English proficiency

AI in marketing

Tools

Tableau

GA4

Microsoft Clarity

Hotjar

Job description

CapsLock, a dynamic marketing company, is seeking a Senior Marketing Strategist to drive growth through data-driven experiments and CRO optimization. You will develop new funnels, conduct market and competitor research, generate hypotheses, and manage A/B testing across multiple clients, collaborating with Creative, Media Buying, Analytics, and IT teams to deliver measurable results.

You'll thrive on turning insights into action, scaling winning strategies, and expanding CRO knowledge while