Remote Performance Marketing Lead

Placements24; O Mente; Remote; EUR 22,000 - 35,000; Full time

Benefits offered by this job

Performance-based bonus structure

Private medical insurance

Professional development

Job summary

Placements24 is seeking an experienced Digital Campaign Manager to drive our online advertising and promotions. This fully remote role supports marketing operations across Google, social, display, and email channels from anywhere in South Africa, with a focus on generating qualified leads and online sales while maximizing ROAS.

You will plan, execute, test, and optimize campaigns, manage budgets, analyze performance data, and collaborate with creative teams to craft compelling messaging.

Qualifications

• Bachelor's degree in Marketing or related field.
• 3–5 years in digital campaign management or paid media.
• Hands-on with Google Ads, Facebook Ads Manager, LinkedIn Campaign Manager.
• Strong analytics and data-driven approach.

Responsibilities

• Plan, develop, and implement data-driven digital marketing campaigns across multiple platforms (Google Ads, Facebook Ads, Instagram Ads, LinkedIn Ads).
• Manage campaign budgets effectively to maximize ROAS.
• Monitor campaign performance daily and analyze key metrics (CTR, CPC, conversion rate, ROAS).
• Conduct A/B testing on ad creatives, targeting, landing pages, and bidding strategies.
• Optimize campaigns for lead generation, sales, and defined business objectives.
• Collaborate with content and design teams to create compelling ad copy and visuals.
• Stay up-to-date with latest trends and best practices in digital advertising.

Skills

Data-driven marketing

Analytical skills

Budget management

Education

Bachelor's degree in Marketing or related field

Tools

Google Ads

Facebook Ads Manager

LinkedIn Campaign Manager

Job description

Placements24 is seeking an experienced Digital Campaign Manager to drive our online advertising and promotions. This fully remote role supports marketing operations across Google, social, display, and email channels from anywhere in South Africa, with a focus on generating qualified leads and online sales while maximizing ROAS.

You will plan, execute, test, and optimize campaigns, manage budgets, analyze performance data, and collaborate with creative teams to craft compelling messaging.