Remote B2B Product Marketer — Mobility & Compliance

Webfleet Solutions B.V.; Barcelona; Hybrid; EUR 55,000 - 75,000; Full time

Benefits offered by this job

Home office setup

Home office allowance

International travel

Birthday off

Volunteering time off

Health insurance

Dental insurance

Pension plan

Lunch vouchers

Transportation vouchers

LinkedIn Learning access

Gofluent language learning

CALM app access

Employee assistance program

Tyre discount

Job summary

Webfleet is seeking a B2B Product Marketer to drive the go-to-market strategy and commercial success of our Compliance and Sustainability solutions. You will translate complex regulations into customer value propositions and partner with cross-functional teams to launch regulatory-driven initiatives.

The role blends strategic and hands-on work, requiring strong analytical skills, English fluency, and a passion for impact in regulated mobility. Flexible hybrid working options are available.

Qualifications

• 5+ years of B2B product marketing experience in regulated industries.
• Fluent English with strong written communication.
• Ability to translate regulatory developments into customer value propositions.
• Excellent cross-functional collaboration and stakeholder management.

Responsibilities

• Monitor and analyse fleet-related regulations and industry developments to identify customer needs and market opportunities.
• Act as voice of the market by combining regulatory insights, feedback, competitive intelligence, and trends.
• Translate regulatory requirements into compelling value propositions, messaging, and sales narratives.
• Partner with Product Managers, legal teams, regional teams, and commercial stakeholders to align strategy.
• Lead go-to-market planning and execution for new products and regulatory initiatives with enablement.
• Manage cross-functional marketing initiatives and asset development projects.

Skills

Market analysis

Go-to-market strategy

Stakeholder management

Copywriting

English proficiency

AI tools usage

Regulatory insights

Education

University degree

Tools

AI tools

Job description

Webfleet is seeking a B2B Product Marketer to drive the go-to-market strategy and commercial success of our Compliance and Sustainability solutions. You will translate complex regulations into customer value propositions and partner with cross-functional teams to launch regulatory-driven initiatives.

The role blends strategic and hands-on work, requiring strong analytical skills, English fluency, and a passion for impact in regulated mobility. Flexible hybrid working options are available.