performance marketing manager for B2B SaaS

Amenitiz; Barcelona; On-site; EUR 60,000 - 90,000; Full time

Benefits offered by this job

Stock options

Health insurance

Salary on-demand

Career path

Flexible benefits

Employee book

Team library access

International team

Job summary

Enfint ищет опытного руководителя по перформанс-маркетингу для управления платным привлечением и генерации лидов в B2B SaaS. Вы будете курировать кампании в нескольких странах, совершенствовать воронки продаж и взаимодействовать с командами продаж.

Требуется глубокий опыт в Google Ads и Meta Ads, а также владение GA4, GTM и HubSpot для атрибуции и анализа. Работа в быстро меняющейся среде и знание английского обязательно.

Qualifications

• 5+ лет hands-on в перформанс-маркетинге B2B SaaS или B2B tech lead generation.

Responsibilities

• Ведение платного привлечения через Google Search, Meta, Reddit, LinkedIn, YouTube и новые каналы.

Skills

Performance marketing

Lead generation

B2B SaaS

Google Ads

Meta Ads

GA4

GTM

HubSpot CRM

Analytics

English

Tools

Google Ads

Meta Ads Manager

GA4

GTM

HubSpot

Job description

Описание

Amenitiz provides B2B SaaS solutions for the hospitality industry, supporting customer acquisition and sales pipeline generation across European markets. *Instagram и Facebook принадлежат компании Meta Platforms Inc., деятельность которой признана экстремистской и запрещена на территории РФ

Задачи

• Own paid acquisition across Google Search, Meta, Reddit, LinkedIn, YouTube, and emerging channels
• Define and manage CPL, MQL, SQL, and demo conversion targets across markets and channels
• Build and iterate campaign architecture for B2B SaaS lead generation
• Manage keyword strategy, audience segmentation, bid strategy, creative testing, and landing page alignment
• Own the marketing-sales feedback loop to improve lead quality and pipeline conversion
• Manage multi-market execution across France, Spain, Italy, and Portugal
• Build and maintain performance dashboards in HubSpot, GA4, or similar tools
• Run A/B tests on creatives, landing pages, audiences, and bid strategies
• Translate experiment results into scalable insights
• Present performance analysis and strategic recommendations to senior leadership.

Требования

• 5+ Years of hands-on performance marketing experience focused on B2B SaaS or B2B tech lead generation
• Deep expertise in Google Ads, including search campaigns, non-brand strategy, tCPA, tROAS, smart bidding, quality score optimization, and multi-market execution
• Solid Meta Ads experience in lead generation, including CRM-based audiences, lead generation campaigns, and CPL optimization
• Fluency in pipeline KPIs including CPL, MQL, SQL, demo conversion, and CAC
• Experience working directly with sales teams to improve lead quality
• Experience with HubSpot or an equivalent CRM for attribution, pipeline tracking, and campaign optimization
• Experience with GA4 and GTM for reporting and data-driven decision-making
• Hands-on ability to build and optimize campaigns in Google Ads and Meta Ads Manager
• Ability to operate autonomously in a fast-moving environment
• Strong analytical mindset with a focus on experimentation and quick iteration
• Fluent in English
• Nice to have: Spanish, French, Italian or Portuguese, LinkedIn Ads, Reddit Ads, SA360, multi-market European campaign experience, SQL or Python for deeper data analysis, B2B SaaS or B2B tech industry background.

Условия

• Stock options with a back-loaded vesting schedule
• Comprehensive health insurance
• On-demand salary access
• Structured career path with defined criteria at every level
• Flexible benefits for meals, childcare, transportation, and training
• Any book purchased for the employee
• Access to a shared team library
• International team representing 35+ nationalities.