Performance Marketing Data Analyst: Drive ROI

Found By Few; Arbo; Presencial; EUR 45.000 - 65.000; Jornada completa

Descripción de la vacante

Found By Few is seeking a Marketing Analyst to convert raw campaign data into actionable insights that guide spend decisions. You will transform data from channels and MMPs into clean datasets using Snowflake, dbt, Dagster and Omni, enabling precise attribution and incrementality analysis.

You’ll partner with the Performance Marketing and CRM teams to test messaging across user segments and measure impact using ROAS, CAC, and MMM techniques.

Formación

• Hands-on experience with performance marketing data for a mobile app.
• Strong SQL and dbt, plus working knowledge of Python.
• Experience with attribution, incrementality and ROAS/CAC metrics.
• Ability to run experiments with CRM teams.

Responsabilidades

• Show the Performance Marketing team which campaigns to double down on, and which to scale back, using attribution, cohort and incrementality analysis.
• Own the data transformation process, from raw channel and MMP data to curated, ready-to-use datasets in a modern stack (Snowflake, dbt, Dagster, Omni).
• Run experiments with the CRM team to measure what messaging resonates with each user segment.

Conocimientos

SQL

dbt

Python

Attribution

Incrementality

ROAS

CAC

A/B testing

Geo-lift tests

Holdouts

MMM

Herramientas

Snowflake

Dagster

Omni

AppsFlyer

Adjust

Descripción del empleo

Found By Few is seeking a Marketing Analyst to convert raw campaign data into actionable insights that guide spend decisions. You will transform data from channels and MMPs into clean datasets using Snowflake, dbt, Dagster and Omni, enabling precise attribution and incrementality analysis.

You’ll partner with the Performance Marketing and CRM teams to test messaging across user segments and measure impact using ROAS, CAC, and MMM techniques.