Marketing Analyst: Data-Driven Growth for Mobile Apps

Found By Few; Valencia; Presencial; EUR 48.000 - 68.000; Jornada completa

Descripción de la vacante

Found By Few is seeking a Marketing Analyst to turn raw campaign data into actionable insights that steer spend across channels for a consumer health-tech app used by millions. You’ll own data transformations from MMP data to curated datasets in a modern stack, and run experiments with the CRM team to optimize messaging across user segments.

The role requires hands-on experience with performance marketing data for mobile apps, proficiency in SQL and dbt, plus Python, and strong knowledge of

Formación

• Hands-on experience with performance marketing data for a mobile app.
• Experience with attribution, incrementality and metrics like ROAS and CAC, plus a solid statistical toolkit: A/B tests, geo-lift tests, holdouts and MMM.

Responsabilidades

• Showing the Performance Marketing team which campaigns to double down on, and which to scale back, using attribution, cohort and incrementality analysis.
• Owning the data transformation process, from raw channel and MMP data to curated, ready-to-use datasets in a modern stack (Snowflake, dbt, Dagster, Omni)
• Running experiments with the CRM team to measure what messaging resonates with each user segment.

Conocimientos

Performance marketing data

SQL

dbt

Python

Attribution & incrementality

Experiment design (A/B tests)

ROAS & CAC metrics

Herramientas

Snowflake

Dagster

Omni

AppsFlyer

Adjust

Python

Descripción del empleo

Found By Few is seeking a Marketing Analyst to turn raw campaign data into actionable insights that steer spend across channels for a consumer health-tech app used by millions. You’ll own data transformations from MMP data to curated datasets in a modern stack, and run experiments with the CRM team to optimize messaging across user segments.

The role requires hands-on experience with performance marketing data for mobile apps, proficiency in SQL and dbt, plus Python, and strong knowledge of