MarTech Technical Lead — Regional Platform & Integrations

Grupo Inmark; Barcelona; Presencial; EUR 120.000 - 150.000; Jornada completa

Descripción de la vacante

Mondelèz International seeks a hands-on Tech Lead to own the MEU marketing technology landscape across Europe. You will guide the deployment of consumer data and CRM platforms, manage integrations, and ensure compliance with GDPR and accessibility standards.

You will collaborate with global product teams and market partners, delivering scalable, secure, and well-documented solutions that support regional marketing plans and campaigns.

Formación

• 5 to 7 years in marketing technology, IT solution delivery or digital platform support.
• Hands-on experience with CDP/CRM platforms (Braze or similar), consent management (OneTrust or similar) and marketing data flows.
• Understanding of marketing strategy and campaign planning; able to translate a market's campaign brief into lead-gen integration and a consumer data model.
• Experience leading SIT/UAT and taking partner-built integrations through to go-live.
• Working knowledge of GDPR in practice: consent, retention, DSR processes, local rules across European markets; works directly with DPO and legal.
• Knowledge of web accessibility (WCAG 2.2) and how to bring brand websites into compliance.
• Cloud data fundamentals on GCP (BigQuery), APIs and ETL; can check data with SQL rather than relying on a vendor.
• Experience delivering across markets in a matrixed organisation with system integrators and agencies.
• Has led a small to medium technical team.
• Writes clear technical documentation and explains technical concepts to non-technical audiences.
• Strong collaboration skills, problem-solving mindset, attention to detail, can-do attitude.

Responsabilidades

• Own regional MarTech platform reliability end to end - integrations, performance, monitoring, technical debt remediation
• Act as the MEU technical point of contact for global digital marketing products; deploy consumer data and CRM platforms to new markets from discovery through go-live
• Support local markets from campaign brief to launch - translate marketing plans into lead-gen integration, data model configuration and use-case fitment
• Partner with Architecture, Platform and Technical Product teams to make the right technology choices, including scoping and costing new campaigns
• Own SIT and UAT execution - test-plan approval, defect management, quality gates - and take partner-built integrations through to go-live
• Implement and evidence GDPR compliance across MEU: consent, retention, data subject requests, local rules (e.g. CNIL), working directly with the DPO and legal
• Ensure brand websites meet WCAG 2.2 Level A and are ready for the European Accessibility Act; manage the accessibility monitoring platform
• Provide technical support for the Away From Home (B2B) team: CRM, data integrations, web developments; package B2B use cases for global reuse
• Define data-quality scope, metrics and validation checks; apply Security and Responsible AI principles across platforms
• Build and maintain deployment playbooks, technical documentation and enablement materials so markets can onboard efficiently and self-serve
• Direct system integrators and agencies on build, run and support; act as the escalation point across the MEU partner ecosystem

Conocimientos

Staff management

Large-scale software services

Service delivery excellence

Program/Project management

Technical background

Integration knowledge

Process orientation

Business processes

Herramientas

Braze

OneTrust

BigQuery

SQL

Descripción del empleo

Mondelèz International seeks a hands-on Tech Lead to own the MEU marketing technology landscape across Europe. You will guide the deployment of consumer data and CRM platforms, manage integrations, and ensure compliance with GDPR and accessibility standards.

You will collaborate with global product teams and market partners, delivering scalable, secure, and well-documented solutions that support regional marketing plans and campaigns.