Lead Generation Specialist (Americas)

Gilytics AG; Valencia; Presencial; Confidencial; Jornada completa

Descripción de la vacante

Gilytics AG seeks a Lead Generation Specialist to build and feed the top of the commercial funnel for the North American market. The role focuses on researching, qualifying prospects, and converting them into booked conversations for the Business Development team.

It requires data-driven work and AI-native processes to automate outreach at scale. The candidate will develop targeted account lists, execute multi-channel outreach, and maintain CRM hygiene, collaborating with Marketing, Product, and

Formación

• Degree or equivalent practical experience in a relevant field.
• Experience in B2B lead generation or SDR/BDR roles is required.
• Ability to operate in English within an international team.

Responsabilidades

• Build and maintain target account lists aligned to ICP by market, segment, and region.
• Research accounts and identify stakeholders across utilities, energy, and services.
• Execute multichannel outbound with personalized, sector-relevant messaging.
• Qualify inbound inquiries and book qualified discovery meetings.
• Maintain CRM hygiene with complete context and activity logs.
• Track market signals and flag timing opportunities for BD and Marketing.
• Feed performance insights back to Product and Marketing teams.

Conocimientos

Lead generation

Research

Multichannel outbound

CRM proficiency

English communication

B2B sales experience

Educación

Degree in Business/Marketing/Communications/Engineering

B2B demand generation training

Herramientas

CRM software

LinkedIn Sales Navigator

Outbound tooling

Marketing automation

Descripción del empleo

The Lead Generation Specialist builds and feeds the top of Gilytics' commercial funnel. This role identifies, researches, and qualifies prospective customers across utilities, grid operators, energy companies, and professional service firms in the North American market, and converts research into booked, qualified conversations for the Business Development team. The role is data driven and AI native by design: outbound at Gilytics' scale only works if research, enrichment, and personalisation are automated.

Tasks

KEY RESPONSIBILITIES

Build and maintain target account lists aligned to the Gilytics ICP by market, segment, and region

Research accounts and identify the right stakeholders, planning, permitting, grid development, GIS, and environmental functions

Execute multichannel outbound (LinkedIn, email, events, industry associations) with personalized, sector- relevant messaging

Qualify inbound enquiries from the website, webinars, and campaigns against agreed criteria

Book qualified discovery meetings for Business Developers and hand over with complete context

Maintain CRM hygiene: every account, contact, activity, and outcome logged and current

Track market signals, tenders, grid expansion plans, regulatory changes, and flag timing opportunities

Feed message performance and objection patterns back to Business Development, Marketing, and Product

Requirements

EDUCATION

Required: Degree in Business, Marketing, Communications, Engineering, or a technical/scientific field or equivalent practical experience.
Desirable: Training in B2B demand generation, sales development, or CRM/marketing automation platforms

EXPERIENCE

Required: Min. 1,2 years in lead generation, sales development (SDR/BDR), demand generation, or market research in a B2B environment; comfort working in English in an international team
Desirable: Experience selling into Power & Utilities, energy, or infrastructure; exposure to GIS or spatial planning; hands on experience with a CRM and outbound tooling; additional languages (ES / DE / FR / PT)