Head of Performance Media & Acquisition

BettingJobs; Spain; Remote; EUR 150,000 - 210,000; Full time

Job summary

BettingJobs is seeking a Head of Performance Media + Strategic Acquisition to drive player acquisition across online gaming brands. The role focuses on leveraging existing relationships with parasite SEO operators, publishers, media buyers and networks to deliver profitable growth.

You will manage budgets, negotiate terms, and optimise ROI across multiple brands and markets. The ideal candidate has a proven track record in iGaming acquisitions, strong commercial instincts and the ability to

Qualifications

• Established active relationships in the online gaming acquisition ecosystem.
• Proven track record securing valuable placements with publishers and agencies.
• Significant experience in iGaming, casino or sportsbook acquisitions.
• Managed substantial acquisition budgets and negotiated directly with publishers, agencies and media owners.

Responsibilities

• Activate and manage relationships with parasite SEO operators, publishers, agencies and high-performing acquisition partners.
• Secure placements and partnerships across networks for optimal visibility.
• Oversee paid search, display, native ads and other acquisition channels with direct partners.
• Own acquisition budgets and negotiate terms to maximise profitability.
• Measure and optimise costs, first-time depositors, player value and ROI.
• Identify opportunities, negotiate deals and scale campaigns across brands and markets.

Skills

Acquisition strategy

Partnership management

PPC / paid media

Budget management

ROI optimization

Negotiation with publishers

Tools

PPC platforms

Job description

BettingJobs is working with a well established iGaming group seeking to expand their team with a Head of Performance Media + Strategic Acquisition.

Location is remote from Europe or based in Johannesburg HQ.

We are looking for a highly connected, commercially driven acquisition specialist who can immediately leverage established relationships with parasite SEO publishers, PPC partners, media buying agencies and high-performing traffic networks to drive profitable player acquisition across our online gaming brands.

Key responsibilities

• Strategic partnerships: Activate and manage existing relationships with parasite SEO operators, established publishers, media-buying agencies, PPC specialists and other high performing acquisition partners.
• Website placement and visibility: Secure commercially attractive placements, sponsored content and relevant website partnerships across established publishing networks.
• PPC and paid media: Oversee paid search, display, native advertising and other relevant acquisition channels, working with specialist agencies and direct media partners.
• Budget ownership: Take responsibility for acquisition budgets, negotiate competitive commercial terms and allocate spend toward the most profitable opportunities.
• ROI and performance: Measure and optimise acquisition costs, first-time depositors, player value, retention, payback periods and return on marketing investment.
• Commercial execution: Identify opportunities, negotiate agreements, launch campaigns rapidly and scale successful partnerships across multiple brands and markets.

The person we're looking for Non-negotiable:

• You must already have established, active relationships in the online gaming acquisition ecosystem. We are not looking for someone who needs six months to build a network.
• You should know which partners deliver, have a proven record of securing valuable placements and be able to generate commercial opportunities from day one.
• The ideal candidate will have significant experience in iGaming, casino, sportsbook.
• You should have managed substantial acquisition budgets, understand the economics of player acquisition and be comfortable negotiating directly with publishers, agencies and media owners. We value proven commercial results and relationships considerably more than qualifications or corporate titles.