Head of CRM & Lifecycle Platform

Revolut; España; Presencial; EUR 60.000 - 90.000; Jornada completa

Descripción de la vacante

Revolut is seeking a Marketing Platform Owner within the Growth team to scale customer communications across channels and drive revenue impact. You will own the technical architecture of marketing channels, implement templates and routing rules with product, engineering, and marketing, and report on in-app marketing outcomes while aligning commercial and technical priorities.

The role focuses on cross-functional collaboration to deliver scalable, reliable marketing infrastructure that supports

Formación

• Experience in product marketing, lifecycle/CRM, or marketing operations in a hyper-growth, global tech company.
• Expertise in customer lifecycle and communications, including segmentation, routing/orchestration, channel management, cooldowns, and send governance.
• Solid platform and systems instincts to own the technical architecture of marketing channels, in close collaboration with engineers.
• Familiarity with CMS platforms, templating, and self-serve publishing workflows.
• Knowledge of LLM-based routing or decisioning models, and governance thereof (volume controls, guardrails, QC).
• A commercially-driven mindset with proven impact on P&L/GP through marketing channels.
• Ability to turn messy operational problems into clear, hard-coded rules and scalable systems.
• Proven success aligning commercial, technical, and operational priorities across cross-functional teams.
• Solid stakeholder management skills

Responsabilidades

• Owning the platform behind customer communications and ensuring it is fast, reliable, and scalable.
• Overseeing a system that routes messages to the right customer, with sensible limits and safe sends.
• Implementing templates, rules, and quality checks to maintain high content quality as volume grows.
• Collaborating with Product, Engineering, and Marketing to translate business needs into platform capabilities.
• Reporting on revenue outcomes from in-app marketing channels.

Conocimientos

Marketing experience

Lifecycle/CRM

Channel management

Routing/orchestration

CMS familiarity

Templates & publishing workflows

LLM-based routing knowledge

Cross-functional collaboration

Descripción del empleo

Revolut is seeking a Marketing Platform Owner within the Growth team to scale customer communications across channels and drive revenue impact. You will own the technical architecture of marketing channels, implement templates and routing rules with product, engineering, and marketing, and report on in-app marketing outcomes while aligning commercial and technical priorities.

The role focuses on cross-functional collaboration to deliver scalable, reliable marketing infrastructure that supports