Google Growth Architect – Fintech Analytics Lead

Moniepoint; España; Presencial; EUR 110.000 - 150.000; Jornada completa

Descripción de la vacante

Moniepoint Inc. is hiring a Senior Manager for Google Acquisition to own the end-to-end Google performance channel across personal and business banking products. You will shape campaign architecture, measurement, and LTV/CAC economics, balancing strategy with technology and economics insights.

This role requires systems thinking, first-principles analysis, and the ability to lead cross-functional efforts with data science and engineering teams. Experience in fintech acquisition is highly valued.

Formación

• 6+ years of hands-on paid acquisition experience, with Google UAC/App Campaigns at scale.
• Deep technical knowledge of Google's campaign infrastructure: bidding algorithms, audience signals, and Smart Bidding.
• Proven ability to architect and own the full measurement stack — Firebase, GA4, GTM, and Conversion APIs.
• Fluency in LTV/CAC modelling; used to inform budgeting and bidding decisions.
• Experience in fintech/financial services with acquisition compliance and trust dynamics.
• Experience running Google acquisition in Sub-Saharan Africa or Nigeria is a plus.
• Familiarity with server-side conversion APIs, offline conversions, and enhanced conversions.

Responsabilidades

• Campaign Architecture & Execution: design and own full Google channel strategy across UAC, App Campaigns, Performance Max, and Search.
• Tracking, Attribution & Technical Infrastructure: own measurement stack, Conversion APIs, data integrity.
• LTV/CAC Economics: define targets, model relationships, and design bid logic.
• Governance & Reporting: build clear-channel reporting and governance cadences.
• Emerging Market & Fintech Context: adapt strategy to regulatory and market realities in fintech.

Conocimientos

Google UAC / App Campaigns

Performance Max

LTV/CAC modelling

Fintech/financial services

Measurement stack (Firebase, GA4, GTM)

Offline conversions / server-side

Data science collaboration

Dual-product acquisition

Herramientas

Firebase

GA4

GTM

Conversion APIs

Descripción del empleo

Moniepoint Inc. is hiring a Senior Manager for Google Acquisition to own the end-to-end Google performance channel across personal and business banking products. You will shape campaign architecture, measurement, and LTV/CAC economics, balancing strategy with technology and economics insights.

This role requires systems thinking, first-principles analysis, and the ability to lead cross-functional efforts with data science and engineering teams. Experience in fintech acquisition is highly valued.