Global Marketing Hub Lead

dormakaba Spain; Madrid; Híbrido; EUR 90.000 - 130.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Health insurance

Hybrid working model

Flexible remuneration package

Employee referral program

Team-building events

Descripción de la vacante

dormakaba Spain is seeking a Marketing Hub Lead to build and run a new in‑house agency delivering high-quality, scalable marketing services across global markets. You will lead a cross-functional team, establish governance, drive automation and AI-enabled production, and partner with regional teams to translate strategy into actionable delivery plans, while delivering measurable business impact.

You will champion a hybrid work model, develop scalable operating models, and foster a culture of

Formación

• 10+ years of progressive experience in marketing, advertising, communications, marketing operations, operational agency leadership, shared services, marketing hubs, or global delivery models.
• At least five years of senior leadership experience managing multidisciplinary teams and leading other leaders within a complex, international environment.
• Proven experience leading high-volume, multi-channel marketing execution, with capacity planning, resource utilization, service governance, operational KPIs, budget management, and continuous improvement.
• Strong track record using automation, AI-enabled solutions, and digital tools to improve efficiency and quality.
• Influential leadership style, capable of motivating diverse teams and driving change across cultures.
• Excellent stakeholder management and communication skills to influence senior leaders and translate strategy into delivery plans.
• Fluency in English.
• Bachelor’s degree or higher in Marketing, Business Administration, Communications, Digital Marketing, or related field.

Responsabilidades

• Lead and scale the global Marketing Hub, delivering campaigns, content, assets, digital operations, channel publishing, and reporting to agreed SLAs.
• Establish standardized service models, governance, workflows, quality standards, and continuous improvement routines while managing demand, capacity, budgets, and performance.
• Collaborate with Marketing managers, CoEs, and regional teams to translate demand into prioritized delivery plans.
• Drive marketing technology adoption, automation, and AI-enabled production methods; transition services to the Hub and optimize suppliers.
• Bring services in-house where feasible and expand Hub capabilities in response to business needs.
• Build a high‑performing Marketing Hub team with clear expectations and development paths.
• Lead transformation initiatives to improve operational effectiveness and productivity.

Conocimientos

Leadership

Stakeholder management

English fluency

Change management

Strategic thinking

Educación

Bachelor’s degree in Marketing

Descripción del empleo

dormakaba Spain is seeking a Marketing Hub Lead to build and run a new in‑house agency delivering high-quality, scalable marketing services across global markets. You will lead a cross-functional team, establish governance, drive automation and AI-enabled production, and partner with regional teams to translate strategy into actionable delivery plans, while delivering measurable business impact.

You will champion a hybrid work model, develop scalable operating models, and foster a culture of