Global Growth Marketing & Demand Gen Leader

Goglobal; Málaga; Remote; EUR 110,000 - 150,000; Full time

Job summary

GoGlobal is seeking a Head of Marketing to develop and execute a global marketing strategy that drives brand awareness, demand generation, and pipeline growth across the business. Reporting to the Chief Revenue Officer, you will lead a high-performing team and align activities with sales and revenue operations to accelerate customer acquisition worldwide.

You will bring 10+ years of marketing experience in B2B, proven experience generating measurable pipeline and revenue, and a strong command of

Qualifications

• 10+ years of marketing experience in B2B, professional services, or related sectors.
• Proven track record generating pipeline and revenue through integrated marketing.
• Strong demand generation, performance marketing, and modern martech practices.
• Experience leading global teams and coordinating with Sales, Partnerships, and Revenue Operations.
• Bachelor’s degree required; MBA/CIM/AMA are advantageous.

Responsibilities

• Define and execute the global marketing vision, strategy, and annual operating plan.
• Drive demand generation and pipeline creation through integrated campaigns.
• Build, lead, and develop a high-performing marketing team.
• Partner with Sales, Partnerships, Portfolio Manager and Revenue Operations teams.
• Develop and strengthen brand awareness and market positioning.
• Establish marketing performance metrics and reporting frameworks.
• Manage budgets and resources to maximize business impact.
• Use data and market insights to identify growth opportunities.
• Collaborate with executive leadership on long-term revenue planning and market expansion.

Skills

Global strategy

Demand generation

Pipeline growth

Team leadership

Martech & analytics

Cross-functional alignment

Education

Bachelor’s degree or equivalent

MBA/CIM/AMA advantageous

Tools

Google Ads

HubSpot

Job description

GoGlobal is seeking a Head of Marketing to develop and execute a global marketing strategy that drives brand awareness, demand generation, and pipeline growth across the business. Reporting to the Chief Revenue Officer, you will lead a high-performing team and align activities with sales and revenue operations to accelerate customer acquisition worldwide.

You will bring 10+ years of marketing experience in B2B, proven experience generating measurable pipeline and revenue, and a strong command of