Global Digital Media Performance Strategist

Amadeus IT Group; España; Hybrid; EUR 55,000 - 75,000; Full time

Benefits offered by this job

Hybrid working model

Job summary

Amadeus IT Group is seeking a Digital Media Performance Strategist to shape our global media roadmap. You will craft data-driven strategies, lead multi-platform campaigns, and drive measurable performance for destination marketing initiatives.

The role emphasizes analytical thinking, collaboration with analysts and operations teams, and presenting insights to internal and external stakeholders in English. A hybrid working model is offered to support flexible collaboration.

Qualifications

• Degree in Marketing, Advertising, Business, or a related field.
• 3+ years in digital media strategy, performance marketing, or programmatic advertising.
• Proficient with Google Marketing Platform (DV360, GA, SA360), Meta Ads, and Excel for data analysis.
• Strong data interpretation and insight generation skills.
• Ability to translate performance data into actionable insights and engaging presentations.
• Proactive, organized, collaborative, and able to solve complex challenges.
• Professional English; another European language is a plus.

Responsibilities

• Develop data-driven media strategies and performance frameworks for destinations and clients.
• Design pre-sales media plans aligned with client objectives, budgets and KPIs.
• Lead campaign planning, execution, optimization, and ensure high-quality delivery.
• Collaborate with Digital Media Analysts, Ad Ops, and Customer Success to align campaigns.
• Monitor pacing and KPIs using GMP, Tableau, and Power BI.
• Analyze results, propose optimizations, and present insights to stakeholders.
• Support tracking, creative assets, implementation, and performance troubleshooting.
• Share best practices and contribute to team knowledge exchange.

Skills

Google Marketing Platform

Meta Ads

Excel

Education

Marketing/Advertising Degree

Tools

DV360

Google Analytics

Search Ads 360

Microsoft Office

Job description

Amadeus IT Group is seeking a Digital Media Performance Strategist to shape our global media roadmap. You will craft data-driven strategies, lead multi-platform campaigns, and drive measurable performance for destination marketing initiatives.

The role emphasizes analytical thinking, collaboration with analysts and operations teams, and presenting insights to internal and external stakeholders in English. A hybrid working model is offered to support flexible collaboration.