Global Performance Marketing Strategist

Publicis Groupe España

Alicante

On-site

EUR 40,000 - 56,000

Full time

14 days+

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Job summary

Publicis Groupe España seeks a Marketing Performance Specialist to lead global digital marketing strategies for various brands and industries. You will oversee paid media campaigns on Meta, TikTok, and Google Ads, manage client relationships, and report performance insights.

Proficiency in English is required, with additional languages a plus. The role emphasizes adaptability, leadership, and collaboration across multidisciplinary teams, including Shopify content updates and marketing automation

Qualifications

Full professional proficiency in English (written and spoken).
Analytical and strategic mindset to evaluate campaigns and adapt strategies.
Technical familiarity with paid media platforms, Shopify, marketing automation tools and dashboards.
Adaptability and collaboration to lead projects across industries.

Responsibilities

Marketing Strategy Development: develop and coordinate global digital strategies for brands.
Paid Media Campaign Oversight: manage campaigns on Meta, TikTok, and Google Ads; assess CPA/ROAS.
Client Management: build relationships and define customized marketing goals.
Reporting in Looker Studio: create and present performance reports.
Shopify Experience: basic content updates, app recommendations and performance analysis.
Marketing Automation: implement flows using Connectif and Klaviyo.
SEO, UX, Analytics: optimize performance, user experience, and tracking.
Teamwork and Leadership: coordinate multidisciplinary teams and align with objectives.