EMEA Growth Marketing Lead, Research Instruments

Grupo Bimbo; Barcelona; Híbrido; EUR 90.000 - 125.000; Jornada completa

Descripción de la vacante

Waters is seeking an EMEA Product & Growth Marketing Manager for Research Instruments, with hybrid work near a Waters office and 30-40% travel across EMEA. You will drive revenue growth, expand markets, and accelerate customer adoption by combining product management, commercialization, and growth marketing.

You will partner with Global Marketing, Sales, Digital Marketing, and Field teams to develop integrated campaigns, enable sales with compelling value propositions, and monitor performance

Formación

• Experience driving revenue growth and market expansion in a matrixed organization.
• Ability to develop integrated marketing campaigns for awareness, demand, and conversions.
• Proven collaboration with Sales, Digital Marketing, and Field teams to accelerate adoption.

Responsabilidades

• Own and execute the EMEA growth strategy for the Research Instruments portfolio.
• Lead commercialization and launch activities to ensure regional adoption of new products.
• Develop campaigns to drive awareness, demand generation, and customer acquisition.
• Collaborate with Sales and leadership to increase instrument placements and service usage.
• Gather market insights to identify opportunities and competitive threats.
• Create sales enablement tools and value propositions for stronger execution.
• Use CRM and marketing analytics to measure impact and optimize investments.

Conocimientos

Growth marketing

Product management

Cross-functional collaboration

Sales enablement

Herramientas

CRM software

Marketing automation

Descripción del empleo

Waters is seeking an EMEA Product & Growth Marketing Manager for Research Instruments, with hybrid work near a Waters office and 30-40% travel across EMEA. You will drive revenue growth, expand markets, and accelerate customer adoption by combining product management, commercialization, and growth marketing.

You will partner with Global Marketing, Sales, Digital Marketing, and Field teams to develop integrated campaigns, enable sales with compelling value propositions, and monitor performance