Director of MarTech & AI-Powered Growth

Preply; Barcelona; On-site; EUR 120,000 - 180,000; Full time

Job summary

Preply is seeking a Director of Product, MarTech to lead a growing, multi-squad organization and co-own growth outcomes with Marketing. You will shape AI-native marketing platforms, build scalable automation across channels, and partner with performance marketing leaders to drive subscribers and revenue at global scale.

You’ll own the strategy for MarTech, set priorities across teams, recruit and coach PMs, and raise the bar on product craft, systems thinking, and data-driven decision making in

Qualifications

• Hands-on experience building marketing automation at scale.
• Proven leadership of PMs or tech leads.
• Experience connecting internal systems to ad channels via APIs.
• Track record delivering growth through marketing tech.

Responsibilities

• Lead and grow a multi-squad MarTech organisation.
• Scale every channel through automation.
• Own MarTech's impact on growth and KPIs.
• Partner with marketing leaders as co-owners of growth outcomes.

Skills

Marketing automation

Product leadership

Data-driven growth

Cross-functional collaboration

AI/ML in marketing

Tools

APIs

Data pipelines

Marketing automation platforms

Job description

Preply is seeking a Director of Product, MarTech to lead a growing, multi-squad organization and co-own growth outcomes with Marketing. You will shape AI-native marketing platforms, build scalable automation across channels, and partner with performance marketing leaders to drive subscribers and revenue at global scale.

You’ll own the strategy for MarTech, set priorities across teams, recruit and coach PMs, and raise the bar on product craft, systems thinking, and data-driven decision making in