Digital Paid Media Specialist, EMEA

Brasseler USA Inc.; Madrid; Híbrido; EUR 45.000 - 55.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Meal voucher €110/month

Private health insurance

24 days vacation + holidays off

Descripción de la vacante

Henry Schein, Inc. is seeking a Digital Paid Media Specialist (Europe) to manage and optimize PPC campaigns across the EMEA region from a fully remote setup.

You will drive Google Ads, Meta, Microsoft Ads, LinkedIn, and programmatic campaigns, with a strong focus on data-driven decisions and ROAS optimization. The role requires 3+ years of hands-on PPC experience, proficiency in Google Analytics/Tag Manager, and collaboration with Analytics.

Formación

• 3+ years hands-on PPC experience managing campaigns with international scope.
• Strong expertise in Google Ads, Meta Ads, and Microsoft Ads.
• Fluent English; other European languages are a plus.

Responsabilidades

• Set up, manage, and optimize campaigns across Google Ads, Microsoft (Bing) Ads, Meta Ads, LinkedIn, and Programmatic platforms.
• Monitor daily performance of EMEA PPC campaigns and implement optimizations.
• Lead Google Shopping campaigns, including optimization, expansion, and feed management.
• Conduct regular account audits to identify growth opportunities.
• Analyze campaign data to generate insights and actionable recommendations.
• Create ad copy and assets using AI tools where applicable.
• Collaborate with Analytics to ensure accurate tracking and measurement.
• Report on KPIs (CPC, CTR, ROAS, CPA, Conversion Rate) and performance insights.
• Manage budgets to maximize ROI and meet targets.
• Stay updated with PPC best practices and platform updates.
• Support automation initiatives and AI-driven optimization.
• Contribute to SEO and broader digital strategy discussions.
• Assist in building and optimizing HubSpot landing pages, including A/B testing and CRO.

Conocimientos

PPC management

Google Ads

Meta Ads

Microsoft Ads

Analytics

HubSpot

A/B testing

Budget stewardship

AI-driven optimization

Multicountry campaigns

Educación

Bachelor's Degree in Digital Marketing or related field

Herramientas

Google Analytics

Google Tag Manager

HubSpot

Google Ads

Microsoft Ads

Meta Ads

LinkedIn Ads

Descripción del empleo

Digital Paid Media Specialist (Europe) – Fully Remote. Location: Europe (Remote). Company: Henry Schein. Employment Type: Full-time

About the Role

We are looking for a Digital Paid Media Specialist to manage and optimize PPC campaigns across the EMEA region in a fast-paced, international environment. You will play a key role within the Digital Marketing & Revenue Acquisition team, directly impacting business growth.

Key Responsibilities

• Set up, manage, and optimize campaigns across Google Ads, Microsoft (Bing) Ads, Meta Ads, LinkedIn, and Programmatic platforms
• Monitor daily performance of EMEA PPC campaigns and implement optimizations
• Lead Google Shopping campaigns, including optimization, expansion, and feed management
• Conduct regular account audits to identify growth opportunities
• Analyze campaign data to generate insights and actionable recommendations
• Ensure campaign strategies align with broader marketing objectives and brand guidelines
• Create ad copy and assets using AI tools where applicable
• Collaborate with the Analytics team to ensure accurate tracking and measurement
• Report on key KPIs (CPC, CTR, ROAS, CPA, Conversion Rate) and performance insights
• Manage budgets effectively to maximize ROI and achieve targets
• Stay up to date with PPC best practices, platform updates, and emerging trends
• Support automation initiatives and AI-driven optimization
• Contribute to SEO and broader digital strategy discussions
• Assist in building and optimizing HubSpot landing pages, including A/B testing and CRO

Requirements

• 3+ years of hands‑on experience managing PPC campaigns (EMEA or international scope preferred)
• Strong expertise in Google Ads, Meta Ads, and Microsoft Ads
• Experience with Google Analytics and Google Tag Manager
• Strong analytical and data‑driven mindset
• Experience managing large budgets and multi‑country campaigns
• Experience with landing page tools (HubSpot or similar)
• High level of English (written and spoken); additional European languages are a plus
• Google Ads certification is a plus
• Agency experience is advantageous but not required

Key Competencies

• Detail‑oriented and performance‑driven
• Proactive problem solver with a growth mindset
• Highly organized with the ability to manage multiple markets
• Strong collaboration and communication skills in multicultural environments
• Curious about new tools, automation, and AI‑driven marketing
• Strategic thinker with the ability to see the big picture

Education

Bachelor’s Degree in Digital Marketing or a related field (or equivalent experience)

Additional Information

• Travel: less than 10%
• Fully remote role
• Must be eligible to work within the EU

What We Offer

• 100% remote work
• Permanent contract
• Salary: €45,000 gross fixed/year + €5,000 annual bonus based on performance
• Meal voucher: €110/month (January to November)
• 24 working days of vacation + December 24th + December 31st + your birthday off
• Access to private health insurance (SANITAS) through flexible compensation
• Training and career development plan

Henry Schein, Inc. is an Equal Opportunity Employer. We do not discriminate against applicants or employees on the basis of race, color, religion, creed, national origin, ancestry, disability (that can be reasonably accommodated without undue hardship), sex, sexual orientation, gender identity, age, citizenship, marital or veteran status, or any other legally protected status. We are committed to creating a diverse and inclusive workplace where everyone feels valued and empowered.

We sincerely appreciate your interest in joining our team. We value each application and dedicate the necessary time to review them carefully. If you do not receive a response from us within 15 days of submitting your application, unfortunately, you have not been selected to move forward in the selection process at this time. We encourage you to continue exploring new opportunities within our company and once again express our gratitude for considering Henry Schein as the next step in your career. Thank you very much, and we wish you the best of luck in your professional search!

At Henry Schein Schmidt, we promote a diverse and inclusive work environment. We are committed to providing equal opportunities to all qualified applicants, regardless of their ethnic background, gender, religion, sexual orientation, disability, age, or any other characteristic protected by law.

Over 90 years ago Henry Schein borrowed $500 to start a corner pharmacy in Queens, New York, nearly 30 miles from Melville, New York, where our corporate headquarters resides today. In the depths of the Great Depression, Henry and his wife Esther made a bold bet on their future all while living our values of helping health happen and caring for their team and the community they served. Their belief paid off far beyond what Henry and Esther might have dared to imagine in 1932. Henry Schein is now a Fortune 500 Company powered by a network of people and technology to be the world’s leading provider of health care products, services and solutions to office-based dental and medical practitioners. Since our founding we have stayed true to Henry and Esther’s values which has allowed us to evolve, expand, and grow our Company. Now serving more than 1 million customers in 33 countries and territories, the Company's network of trusted advisors provides more than 1 million customers globally with more than 300 valued solutions that help improve operational success and clinical outcomes.

We invite you to join approximately 25,000 Team Schein Members, who are critical to our success and are at the core of our Team Schein Values as our founders would have wanted. We live those values by ensuring that our culture focuses on the wellness of our team, which we accomplish by providing a safe space for individuals to develop and contribute authentically, with opportunities to give back to society and the communities where we live and work. No matter the role you are seeking, we encourage you to come be a part of a team that makes the world a healthier place. Henry Schein embraces diversity and is committed to providing equal opportunity to employees and applicants.

If you are unable or limited in your ability to complete the application process, including the use or access of www.henryschein.com/careers, as a result of a physical or mental impairment, you can request reasonable accommodations.

Our work arrangements are as follows: Work From Home: Work is performed directly from the TSM's home office. Hybrid: Time is scheduled between working from a TSM home office and at a company facility, as required. Onsite: Work is performed exclusively at a company facility. Field: Position requires traveling to different locations within a specific geographic territory, as assigned.