Digital Marketing Specialist

Celofixings; Barcelona; Remote; EUR 35,000 - 60,000; Full time

Benefits offered by this job

Competitive salary

Fully remote work environment

Professional development opportunities

Access to marketing tools and tech

Dynamic team culture

Job summary

Celofixings is seeking a Digital Marketing Specialist focused on e-commerce to develop and execute online strategies that drive traffic, conversions, and customer engagement across digital storefronts. This remote-first role collaborates with product, design, and sales teams to optimize campaigns and performance.

You will manage SEO/SEM, social media, and email marketing, analyze website data with Google Analytics, and create compelling content that aligns with brand guidelines.

Qualifications

• Proven experience as a Digital Marketing Specialist with a focus on e-commerce.
• SEO/SEM campaigns, social media marketing, and email marketing experience.
• Proficient with digital marketing tools and analytics platforms.

Responsibilities

• Develop and implement comprehensive digital marketing strategies across SEO, SEM, social media, email marketing, and content marketing.
• Manage paid advertising campaigns across platforms to achieve target ROAS and conversions.
• Create compelling marketing copy and visual assets, ensuring brand consistency.
• Analyze website traffic and user behavior to identify trends and opportunities for improvement.
• Collaborate with product, design, and sales teams to align marketing efforts with business objectives.
• Stay up-to-date with the latest digital marketing trends, tools, and best practices.

Skills

Analytical thinking

Communication skills

Problem-solving

Tools

Google Analytics

Google Ads

Meta Business Suite

Job description

Digital Marketing Specialist - E-commerce Focus

Our client is seeking a driven and innovative Digital Marketing Specialist to join their growing e-commerce team. This role is focused on developing and executing online marketing strategies to drive traffic, conversions, and customer engagement for digital storefronts. This opportunity is remote-first, with collaboration across cross-functional teams to manage campaigns across digital channels and optimize performance. Tarragona is noted in the listing.

Key Responsibilities

• Develop and implement comprehensive digital marketing strategies across SEO, SEM, social media, email marketing, and content marketing.
• Manage paid advertising campaigns across platforms to achieve target ROAS and conversions.
• Create compelling marketing copy and visual assets, ensuring brand consistency.
• Analyze website traffic and user behavior to identify trends and opportunities for improvement.
• Collaborate with product, design, and sales teams to align marketing efforts with business objectives.
• Stay up-to-date with the latest digital marketing trends, tools, and best practices.

Requirements

• Proven experience as a Digital Marketing Specialist with a focus on e-commerce.
• Demonstrated success in managing SEO/SEM campaigns, social media marketing, and email marketing.
• Proficiency with digital marketing tools and analytics platforms (e.g., Google Analytics, Google Ads, Meta Business Suite).
• Excellent analytical, problem-solving, and communication skills.
• Ability to work independently and collaboratively in a fully remote setting.

Benefits

• Competitive salary and performance-based incentives.
• Fully remote work environment, offering maximum flexibility.
• Opportunities for professional development and continuous learning.
• Access to cutting-edge marketing tools and technologies.
• A supportive and dynamic team culture that values innovation and results.