Digital Marketing & Demand Generation Intern

Zeus Packaging Group; Getafe; Hybrid; EUR 6,700 - 8,900; Full time

Job summary

Zeus Packaging Group in Getafe, Madrid, is offering a hands-on internship to support digital marketing and demand generation activities across European markets. The role focuses on implementation, coordination and performance tracking, working closely with the Marketing lead and Growth Specialist.

The candidate will assist with digital campaigns, content and social media management, and data-driven lead organisation, while gaining exposure to AI-assisted workflows under supervision.

Qualifications

• Currently studying, or recently qualified in Marketing, Digital Marketing, Communications, Advertising or a related field.
• Basic understanding of digital Marketing, social media and email campaigns.
• Interest in B2B Marketing, lead generation and commercial growth.
• Good written communication and attention to detail.
• Comfortable working with spreadsheets and digital platforms.
• Interest in analytics, CRM, Marketing automation and AI tools.
• English proficiency sufficient to support communication across European markets; additional languages are a plus.

Responsibilities

• Support the preparation, implementation and monitoring of digital campaigns across European markets.
• Assist with campaign setup, scheduling, audience selection and content coordination.
• Support email Marketing campaigns and newsletters, including audience organisation and campaign preparation.
• Help prepare landing pages, lead capture forms and campaign assets.
• Support lead generation initiatives and organisation of incoming leads.
• Coordinate campaign materials and adaptations per market requirements.
• Plan and schedule content for corporate social media accounts.
• Create and adapt copy and visual content for different markets.
• Maintain consistent brand messaging across channels.

Skills

Digital Marketing

Social Media

Email campaigns

Content coordination

English proficiency

Attention to detail

Spreadsheets

Education

Marketing, Digital Marketing, Communications, Advertising or related field

Tools

CRM

Marketing automation

AI tools

Job description

To support the execution of digital Marketing and demand generation activities across Zeus Packaging's European markets, helping increase visibility, attract relevant audiences, generate leads and maintain consistent digital communication.

This is a hands-on junior role focused on implementation, coordination and performance tracking, working closely with the Marketing lead and the Marketing Intelligence & Growth Specialist.

Key responsibilities

Digital campaigns and demand generation

• Support the preparation, implementation and monitoring of digital campaigns across relevant European markets.
• Assist with campaign setup, scheduling, audience selection and content coordination.
• Support email Marketing campaigns and newsletters, including audience organisation, list hygiene and campaign preparation.
• Help prepare landing page content, lead capture forms and other campaign assets.
• Support the execution of lead generation initiatives and the organisation of incoming leads.
• Coordinate campaign materials and adaptations according to market requirements.

Content and social media management

• Support the planning and scheduling of content for corporate social media accounts.
• Assist with the creation and adaptation of copy and visual content for different markets and audiences.
• Help maintain consistent brand messaging across channels.
• Coordinate content calendars and ensure that publications are prepared, reviewed and scheduled on time.
• Support the management and development of relevant country-specific digital channels.

Campaign performance and reporting

• Monitor basic campaign metrics, including reach, traffic, engagement, clicks and conversions where available.
• Prepare regular performance reports and maintain campaign tracking records.
• Help identify opportunities to improve content, targeting and campaign execution.
• Ensure that links, forms, tracking parameters and other campaign elements are checked before publication.
• Organise campaign results so they can be analysed by the Marketing Intelligence & Growth Specialist.

Data and lead organisation

• Support the organisation and maintenance of Marketing databases and contact lists.
• Assist with data cleaning, segmentation and the correct categorisation of leads.
• Help ensure that campaign leads are recorded and transferred to the appropriate processes or teams.
• Support the maintenance of accurate campaign and lead tracking information.
• Flag incomplete data, inconsistencies or operational issues.

AI-supported Marketing execution

• Use approved AI tools to support first drafts of copy, content adaptation, translation, research and brainstorming.
• Use AI to assist with repetitive tasks and improve the efficiency of campaign preparation.
• Check AI-generated content for accuracy, tone, brand consistency and suitability for each market before submission.
• Follow company guidelines on confidentiality, data protection and the use of AI.
• Support the testing of AI-assisted workflows under the guidance of the Marketing lead.

AI will be used as a productivity tool, not as a substitute for human review, brand judgement or commercial decision-making.

Coordination and operational support

• Coordinate with the Marketing lead, Marketing Intelligence & Growth Specialist and relevant Country Managers.
• Follow established Marketing processes and publication checklists.
• Keep campaign calendars, assets and working files organised.
• Support the preparation of Marketing materials and documentation.
• Track deadlines and flag delays or missing information.

Expected contribution

During the internship, the candidate will help ensure that digital Marketing activities are implemented consistently and efficiently across markets, with better organisation of content, campaigns and lead data.

The role will also contribute to improving the quality and availability of campaign information, enabling the Marketing team to evaluate performance and identify opportunities for improvement.

Candidate profile

Education and skills

• Currently studying, or recently qualified in, Marketing, Digital Marketing, Communications, Advertising or a related field.
• Basic understanding of digital Marketing, social media and email campaigns.
• Interest in B2B Marketing, lead generation and commercial growth.
• Good written communication skills and attention to detail.
• Comfortable working with spreadsheets and digital platforms.
• Interest in learning about analytics, CRM, Marketing automation and AI tools.
• English proficiency sufficient to support communication and content coordination across European markets; additional European languages are an advantage.

Working style

• Organised, proactive and detail-oriented.
• Willing to learn and take responsibility for execution.
• Comfortable working with deadlines and established processes.
• Able to coordinate tasks across different markets and stakeholders.

Working conditions

• Location: Getafe, Madrid, Spain.
• Home Office: Monday and Friday

Office attendance: 3 days per week (Tuesday, Wednesday, and Thursday).

• Working hours: 25--30 hours per week, subject to the internship agreement.

• Schedule: Monday to Friday, within the Marketing team's working hours.

• Internship role, working closely with the Marketing lead and Marketing Intelligence & Growth Specialist.

• The specific internship arrangement, duration and working conditions will be defined with HR.