CRM Strategy Lead, Europe — Adoption, Data & Insights

IPL Schoeller; Palau-solità i Plegamans; On-site; EUR 65,000 - 95,000; Part time

Job summary

IPL Schoeller is seeking a CRM Lead to own and evolve our European CRM capability. Reporting to Sales Operations, you will link Commercial teams, IT, and data partners to ensure CRM systems, processes, and data support growth, engagement, and pipeline visibility.

This 6-month temporary role focuses on CRM product ownership, process optimization, user adoption, data governance, reporting, and continuous improvement, with emphasis on strategic cross-country delivery.

Qualifications

• Experience leading CRM programs in B2B environments.
• Hands-on CRM configuration, workflows, and reporting.
• Proven ability to drive user adoption and change.
• Strong skills in analytics and stakeholder management.
• Fluent in English; additional European languages a plus.

Responsibilities

• Own the European CRM strategy, governance model, and roadmap aligned with business objectives.
• Act as the Commercial business owner for CRM and related sales technologies.
• Partner with IT, data teams, and external vendors to deliver CRM enhancements, integrations, and new capabilities.
• Drive CRM adoption through training, change management, and user enablement initiatives.
• Design and improve sales processes, including lead, opportunity, pipeline, and customer lifecycle management.
• Establish and maintain CRM data quality, governance, and compliance standards.
• Develop dashboards, reports, and insights that support commercial decision-making.
• Manage stakeholder relationships and prioritize enhancement requests based on business value.

Skills

CRM management

CRM configuration

Sales operations

IT collaboration

User adoption

Analytics

Project management

Stakeholder engagement

English fluency

Tools

HubSpot

Power BI

Looker Studio

BigQuery

Job description

IPL Schoeller is seeking a CRM Lead to own and evolve our European CRM capability. Reporting to Sales Operations, you will link Commercial teams, IT, and data partners to ensure CRM systems, processes, and data support growth, engagement, and pipeline visibility.

This 6-month temporary role focuses on CRM product ownership, process optimization, user adoption, data governance, reporting, and continuous improvement, with emphasis on strategic cross-country delivery.