Commercial Excellence Lead: Analytics & Strategy

IQVIA

España

Presencial

EUR 90.000 - 130.000

Jornada completa

hace 47 horas

Sé de los primeros/as/es en solicitar esta vacante

Generador de candidaturas

No envíes un currículum genérico — crea un currículum y una carta de presentación adaptados a este puesto concreto.

Supera los filtros ATS

Descripción de la vacante

IQVIA is seeking an experienced Commercial Excellence Lead to join our European unit supporting an Immunology & Inflammation portfolio. You will shape commercial strategy through analytics, insights and sales force effectiveness, partnering with senior leaders across Commercial Operations, Marketing, Medical Affairs and client stakeholders to optimise customer engagement and growth.

You will own the commercial performance framework, leveraging CRM analytics, segmentation and incentive programmes

Formación

Significant experience in Commercial Excellence, Sales Force Effectiveness, Commercial Analytics or Commercial Operations in pharma/biotech/healthcare.
Experience with CRM systems, reporting tools and BI platforms.
Excellent communication and stakeholder management skills.

Responsabilidades

Drive Commercial Excellence initiatives to improve customer engagement, field force effectiveness and business performance.
Partner with senior stakeholders to translate business objectives into measurable commercial outcomes.
Act as the subject matter expert for sales force effectiveness, targeting and commercial analytics.
Champion a culture of continuous improvement and data-driven decision making.
Lead CRM analytics and reporting across multiple countries and therapeutic areas.
Monitor customer coverage, productive frequency, targeting effectiveness and field force performance.
Develop and enhance dashboards, scorecards and reporting frameworks that support strategic decision making.
Transform complex datasets into clear, actionable recommendations for leadership teams.
Lead customer segmentation and targeting strategies across multiple markets.
Coordinate hyper-targeting initiatives and ensure consistent adoption across brands and countries.
Identify opportunities to improve customer prioritisation, resource allocation and customer engagement approaches.
Monitor effectiveness of targeting strategies and recommend enhancements.
Design and manage incentive programmes that support business objectives and desired field force behaviours.
Establish key performance indicators and support target-setting activities across markets.
Monitor achievement against agreed objectives and identify opportunities for performance improvement.
Evaluate programme effectiveness and recommend enhancements.
Deliver regular business reviews for leadership teams and key stakeholders.
Present performance trends, customer engagement insights and sales force effectiveness metrics.
Identify opportunities, risks and improvement areas through analysis of commercial performance data.
Support planning and forecasting activities through robust analytical insights.
Work closely with Commercial Operations, Marketing, Medical Affairs and Training teams.
Support implementation of customer engagement strategies and business priorities.
Translate insights into meaningful actions that improve execution and commercial outcomes.
Influence stakeholders across multiple countries and functions.