B2B Growth Marketing Specialist

Fever España; Madrid; Hybrid; EUR 55,000 - 75,000; Full time

Benefits offered by this job

40% discount on Fever events

Free Candlelight voucher

Hybrid work setup in Madrid

Private health & dental insurance

Wellhub gym membership

Language learning support

Salary advances via Payflow

Job summary

Fever España in Madrid is seeking a results-driven digital marketing professional to grow traffic to Fever's B2B website, turning visitors into qualified leads through multichannel initiatives across the full B2B funnel.

You will work across Fever's verticals (music, sports, festivals) to understand buyer personas, create compelling lead-generation assets, and coordinate campaigns with a talented, international team in a hybrid Madrid setup.

Qualifications

• 3+ years in digital marketing, ideally B2B, SaaS or marketplaces, with hands-on multichannel experience across the full funnel.
• Native Spanish and fluent English.
• Analytical mindset: digs into data to make and support decisions.
• Solid project management: plans, executes and monitors several initiatives at once and prioritises well.
• Problem-solving: spots obstacles early and finds practical solutions.
• Strategic thinking: links campaigns to short- and long-term marketing goals.
• Hands-on with marketing tools: Semrush or Ahrefs, Google Analytics, Search Console, Google Ads or LinkedIn Ads, Hubspot, Salesforce and AI tools such as Claude.
• Experience with marketing automation and lead nurturing.

Responsibilities

• Plan and run multichannel initiatives to drive qualified visitors to Fever's B2B website.
• Verticals and buyer personas: work across Fever's verticals (music, sports, festivals and more) to understand each buyer persona, attract new audiences and scale the B2B business model.
• Lead-generation assets: co-create with the Copywriter ebooks, checklists and market reports aligned with the SEO/GEO objectives defined and promote them to capture inbound marketing leads.
• Full‑funnel initiatives: understand the B2B marketing funnel and create initiatives that cover every stage, from awareness to conversion.
• Marketing campaign execution: plan, launch and monitor campaigns end to end, coordinating the Copywriter, Designer, Website team, SEO and B2B CRM Manager.
• Performance tracking and reporting: use marketing and sales dashboards and analytics tools to track traffic, page views, engagement, content usage and keyword rankings, and share insights and next steps.

Skills

Multichannel growth planning

Buyer personas

Lead-generation assets

Full-funnel marketing

Campaign execution

Performance tracking

Tools

Semrush

Ahrefs

Google Analytics

Search Console

Google Ads

LinkedIn Ads

HubSpot

Salesforce

Claude AI

Job description

Fever España in Madrid is seeking a results-driven digital marketing professional to grow traffic to Fever's B2B website, turning visitors into qualified leads through multichannel initiatives across the full B2B funnel.

You will work across Fever's verticals (music, sports, festivals) to understand buyer personas, create compelling lead-generation assets, and coordinate campaigns with a talented, international team in a hybrid Madrid setup.