AI-Powered Commercial Strategy Lead

Vueling; Viladecans; Sur place; EUR 90 000 - 120 000; Plein temps

Résumé du poste

Vueling, part of the IAG Group, seeks a senior Commercial Strategy professional to translate long-term objectives into actionable roadmaps across Sales, Distribution, Revenue Management, Digital, Marketing and Customer Experience. You will build business cases, financial models, and governance for strategic initiatives, leveraging AI tools to enhance commercial performance.

Ideal candidates have 5–8 years in commercial strategy and a strong data-driven mindset, with fluency in English and

Qualifications

• Bachelor’s Degree in Business Administration, Economics, Engineering or a related field.
• Postgraduate qualification (MBA or Master) in Strategy, Finance, Business Transformation, Innovation or Commercial Management is highly valued.
• Fluent English and Spanish (C1 level or equivalent).

Responsabilités

• Define and maintain Vueling's three-year Commercial Strategy and annual Commercial Roadmap, establishing priorities, sales channel objectives and market plans across B2C and B2B businesses.
• Translate corporate objectives into strategic initiatives, business plans and measurable commercial targets.
• Coordinate and align initiatives across Revenue Management, Digital, Sales & Distribution, Marketing, Loyalty, Product and Customer Experience teams.
• Lead cross-functional strategic projects, including new product launches, commercial proposition enhancements, competitive responses and channel development initiatives.
• Conduct market analysis, customer research and competitive benchmarking to identify growth opportunities, emerging trends and strategic risks.
• Develop business cases, financial models, scenario analyses and strategic recommendations to support executive decision-making.
• Establish governance frameworks, planning methodologies and prioritisation processes for commercial initiatives.
• Monitor initiatives, track KPIs, assess risks and provide performance updates to senior leadership and executive committees.
• Collaborate with Finance, Network Planning, Transformation, Data & Technology and other corporate functions to ensure strategic alignment and execution excellence.
• Manage relationships with external stakeholders, including IAG Strategy teams, research agencies, consulting firms, industry associations and strategic partners.
• Identify, assess and support the implementation of new business models, strategic partnerships and revenue-generating opportunities.
• Prepare and present executive-level recommendations, influencing decision-making at Commercial Leadership Team and Management Committee level.

Connaissances

Strategic planning

Data analysis

Cross-functional leadership

Executive storytelling

Formation

Bachelors in Business Administration / Economics / Engineering

MBA or Master in Strategy/Finance (valued)

Outils

Excel

PowerPoint

BI tools

AI in business

Description du poste

Vueling, part of the IAG Group, seeks a senior Commercial Strategy professional to translate long-term objectives into actionable roadmaps across Sales, Distribution, Revenue Management, Digital, Marketing and Customer Experience. You will build business cases, financial models, and governance for strategic initiatives, leveraging AI tools to enhance commercial performance.

Ideal candidates have 5–8 years in commercial strategy and a strong data-driven mindset, with fluency in English and