AI-Driven GTM Product Marketing Lead (B2B SaaS)

Make; Madrid; Presencial; EUR 60.000 - 80.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

RSUs grant

Annual bonus

Learning & Development plan

25 days of vacation

Flexible working hours

Gympass

Descripción de la vacante

Make is seeking a Product Marketing Manager in Madrid, Spain, to take ownership of product market positioning, launching, and customer understanding. You will craft messaging frameworks and go-to-market strategies while collaborating with cross-functional teams.

The ideal candidate is skilled in product marketing, has a strong grasp of technical products, and demonstrates a proactive approach in leveraging AI tools. Benefits include flexible working hours, annual bonuses, and a multinational team environment.

Formación

• 3+ years of product marketing experience, preferably in a B2B SaaS company.
• Capable with technical products; learns quickly.
• Ability to craft compelling value propositions from complex capabilities.
• Experience in executing go-to-market strategies with multiple stakeholders.

Responsabilidades

• Own the end-to-end go-to-market execution for product capabilities.
• Craft product naming, messaging pillars, and positioning frameworks.
• Collaborate with product teams during development.
• Build sales enablement materials for revenue teams.
• Drive competitive intelligence for your domain.
• Analyze launch performance and extract insights.
• Represent Make as a subject matter expert in webinars.
• Champion AI tools in your workflow.

Conocimientos

Product Marketing Depth

Hands‑On Product Mastery

Messaging and Positioning Craft

Go‑to‑Market Execution

AI Automation Landscape Fluency

AI‑Augmented Productivity

Customer and Market Curiosity

Data‑Informed Judgment

Cross‑Functional Collaboration

Educación

Bachelor's degree or equivalent

Descripción del empleo

Make is seeking a Product Marketing Manager in Madrid, Spain, to take ownership of product market positioning, launching, and customer understanding. You will craft messaging frameworks and go-to-market strategies while collaborating with cross-functional teams.

The ideal candidate is skilled in product marketing, has a strong grasp of technical products, and demonstrates a proactive approach in leveraging AI tools. Benefits include flexible working hours, annual bonuses, and a multinational team environment.