Account Manager, eCommerce & Retail Media – FMCG

Jobtailor; Barcelona; Presencial; EUR 55.000 - 75.000; Jornada completa

Descripción de la vacante

Jobtailor is seeking an experienced eCommerce leader to own and optimise retail media across brand portfolios. You will drive online sales, enhance digital shelves, and provide strategic, data-driven recommendations to clients in a fast-paced, client-centric environment.

The role requires hands-on experience with major Spanish retailers and strong expertise in content management, dashboards, and performance measurement.

Formación

• Experience in digital commerce or eCommerce marketing, ideally within FMCG.
• Hands-on with major Spanish retailers and marketplaces (Amazon, Carrefour, El Corte Inglés, etc.).
• Strong understanding of Retail Media ecosystems, analytics and measurement.
• Experience managing multiple brands or product portfolios.
• Strategic thinking with strong commercial acumen.
• Deep understanding of eCommerce and digital shelf practices.
• Retail Media planning and optimisation experience.
• Strong analytical and data storytelling capabilities.
• Excellent presentation and communication skills.
• Stakeholder management and influencing ability.
• Project management and organisational skills.
• Results-oriented with high attention to detail and speed.

Responsabilidades

• Develop and own eCommerce retail media management across a portfolio of brands.
• Build eCommerce fundamentals across portfolio brands.
• Identify opportunities to accelerate online sales and improve digital shelf performance.
• Provide strategic recommendations based on market trends and performance.
• Build relationships with client stakeholders as a trusted advisor.
• Lead content creation, optimisation and management across retailers.
• Ensure product pages are accurate and brand-aligned.
• Monitor content performance and implement improvements for discoverability.
• Coordinate content updates, launches, seasonal campaigns and promotions.
• Plan, activate and optimise Retail Media campaigns across retailer networks.
• Monitor campaign performance and identify optimisation opportunities.
• Collaborate with agencies and retailers on dashboards and insights.
• Develop dashboards providing actionable eCommerce insights.
• Analyse sales, content, search and media data to identify growth opportunities.
• Translate data into clear recommendations and actions for clients.
• Lead regular business reviews and performance presentations with clients.
• Coordinate cross-functional creative and production teams.
• Develop monthly plans for ongoing optimisation and seasonal campaigns.
• Manage timelines, priorities and deliverables across projects.
• Ensure projects are delivered on time, within scope and quality.

Conocimientos

Strategic thinking

Commercial acumen

Presentation skills

Communication skills

Organisational abilities

Stakeholder management

Project management

Data storytelling

ECommerce marketing

Retail Media Planning

Data analysis

Herramientas

Performance Dashboards

ECommerce Analytics

Retailer Networks

Content Management Systems

Project Management Tools

Descripción del empleo

• Develop and own eCommerce retail media management across a portfolio of brands


• Build eCommerce fundamentals across portfolio brands


• Identify opportunities to accelerate online sales, improve digital shelf performance, and enhance brand visibility


• Provide strategic recommendations based on market trends, retailer developments, competitor performance, and client performance


• Build strong relationships with client stakeholders and act as a trusted eCommerce advisor


• Lead creation, optimisation, and ongoing management of product content across retailer websites and marketplaces


• Ensure product pages are accurate, consistent, and aligned with brand guidelines and retailer requirements


• Monitor content performance and implement improvements to drive discoverability and conversion


• Coordinate content updates, product launches, seasonal campaigns, and promotional activities


• Plan, activate, and optimise Retail Media campaigns across key retailer networks


• Monitor campaign performance and identify optimisation opportunities


• Collaborate with media agencies and retailers to develop performance dashboards


• Develop and maintain dashboards providing actionable eCommerce business insights


• Analyse sales, content, search, and media performance data to identify growth opportunities


• Translate complex data into clear recommendations and strategic actions


• Lead regular business reviews and performance presentations with clients


• Coordinate cross-functional creative and production teams


• Develop monthly plans for always-on optimisation and seasonal campaigns


• Manage timelines, priorities, and deliverables across multiple projects


• Ensure projects are delivered on time, within scope, and to high quality standards


• Foster collaboration among client teams, retailers, media partners, and Dragons stakeholders

Requirements

• Previous experience in digital commerce, eCommerce, or eCommerce marketing, ideally within the FMCG industry


• Hands-on experience collaborating with major Spanish retailers and marketplaces, including Amazon, Carrefour, Alcampo, and El Corte Inglés


• Good understanding of Retail Media ecosystems, eCommerce analytics, and performance measurement


• Experience managing multiple brands, categories, or product portfolios


• Strategic thinking with strong commercial acumen


• Deep understanding of eCommerce and digital shelf best practices


• Retail Media planning and optimisation expertise


• Strong analytical and data storytelling capabilities


• Excellent presentation and communication skills


• Stakeholder management and influencing skills


• Strong project management and organisational abilities


• Results-oriented mindset with high attention to detail


• Ability to thrive in a fast-paced, client-centric environment


• Spanish mandatory


• Catalan preferably


• English preferably


• Any other language is a plus

Core Competencies

Demonstrates expertise in eCommerce management, including Retail Media planning and optimisation, data analysis, and stakeholder engagement. Proven ability to drive online sales and enhance brand visibility through strategic recommendations and effective project management.

Highest-signal resume keywords

• ECommerce Management


• Retail Media Planning


• Data Analysis


• Stakeholder Management


• Project Management

Hard Skills

• ECommerce Marketing


• Digital Shelf Best Practices


• Performance Measurement


• Content Optimisation


• Sales Analysis


• Market Trend Analysis


• Campaign Performance Monitoring


• Data Storytelling


• Brand Management


• Retailer Collaboration

Soft Skills

• Strategic Thinking


• Commercial Acumen


• Presentation Skills


• Communication Skills


• Organisational Abilities

Industry Keywords

• FMCG Industry


• Spanish Retailers


• Amazon


• Carrefour


• Alcampo


• El Corte Inglés


• Client-Centric Environment


• Cross-Functional Collaboration


• Seasonal Campaigns


• Promotional Activities

Tools & Technologies

• Performance Dashboards


• ECommerce Analytics


• Retailer Networks


• Content Management Systems


• Project Management Tools