Product Manager - Construction Workwear & Market Insights

Mascot International A/S; Denmark; On-site; DKK 700,000 - 900,000; Full time

Benefits offered by this job

On-site staff restaurant

On-site gym

Pension plan

Health insurance

International working environment

Employee discounts

Job summary

MASCOT, a Danish family-owned company, is seeking a Product Manager to own the workwear assortment for the Construction segment. You will translate customer needs and market insights into profitable products and manage development from concept to launch.

You will work with Design, Product Development, Purchasing & Quality, Production, Marketing and Sales, and monitor performance to optimize the line. Fluency in English is required.

Qualifications

• Experience in product management and development within technical textiles or apparel (workwear preferred).
• Experience with market and competitor analysis, benchmarking and product requirements.
• Successfully managed product development projects from concept to launch.
• Understanding of textile materials, functionality and technical product solutions.
• Commercial mindset with pricing, margins and product performance.
• Fluent English and ability to collaborate across functions.

Responsibilities

• Analyze market trends, customer needs and competitors in workwear and PPE.
• Identify product opportunities and assess market and commercial potential.
• Define product positioning, requirements, target pricing and profitability.
• Prepare clear briefs and drive development from concept to launch.
• Collaborate with design and technical teams for balanced functionality and fit.
• Coordinate stakeholders to ensure progress and timely launches.
• Build business cases and support commercial decisions for new products.
• Monitor sales, profitability and assortment performance; act on insights.
• Drive continuous product improvements based on feedback and sustainability data.
• Develop and optimize the Construction assortment through improvements and additions.
• Provide clear product USPs and commercial input to Marketing and Sales.

Skills

Product management

Market analysis

Product development

Pricing & margins

Textile knowledge

Cross-functional

English fluency

Job description

MASCOT, a Danish family-owned company, is seeking a Product Manager to own the workwear assortment for the Construction segment. You will translate customer needs and market insights into profitable products and manage development from concept to launch.

You will work with Design, Product Development, Purchasing & Quality, Production, Marketing and Sales, and monitor performance to optimize the line. Fluency in English is required.