Marketing Automation Lead — Lifecycle Journeys for Growth

s360 A/S

Aarhus

On-site

DKK 650,000 - 850,000

Full time

2 days ago

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Benefits offered by this job

Klaviyo Elite Partner

Offices in Copenhagen & Aarhus

Job summary

s360 A/S is seeking an experienced Marketing Automation Lead to connect technical capabilities with client growth. You will shape data, triggers and lifecycle journeys across email and text, guiding client decisions from discovery to deployment.

The role blends strategy with hands-on execution and requires strong advisory skills to turn data into actionable recommendations for diverse stakeholders. Join our Marketing Automation team, part of a cross-border, knowledge-sharing culture with Klaviyo

Qualifications

Hands-on experience building and QAing journeys in ESPs like Klaviyo and Bloomreach.
Experience leading journeys from external sources and capturing, maximizing and reporting on leads.
Practical work with zero-party data, dynamic segmentation and lifecycle personalisation.
Knowledge of how marketing automation connects to e-commerce platforms such as Shopify, CRMs and CDPs.
Ability to analyse engagement, behaviour and KPIs and turn them into client recommendations.
Proven experience taking the lead in client-facing settings as a marketing automation expert.

Responsibilities

Own journeys from discovery to launch, setting scope and timelines for multi-channel campaigns.
Build multi-channel journeys in ESPs using subscriber data and behavioural triggers.
Analyse engagement and KPIs to drive journey improvements.
Advise clients with data-driven recommendations and ensure brand consistency across touchpoints.
Train colleagues on tools, ESP functionality, and lifecycle logic.