Lifecycle Marketing & Automation Specialist

Kvik A/S

Aarhus

Hybrid

DKK 450,000 - 650,000

Full time

3 days ago
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Benefits offered by this job

Canteen with breakfast
Pension plan
Health insurance
Work-from-home flexibility

Job summary

Kvik A/S in Aarhus is seeking a Marketing Specialist to drive email automation and content across customer journeys. This maternity-cover role focuses on designing, building, and optimizing automated journeys, while maintaining content on kvik.com and collaborating with Digital & E-commerce teams in a dynamic, international setting.

The role requires hands-on experience with marketing automation (Agillic or similar), email marketing, and a data-driven mindset.

Qualifications

  • 2+ years in marketing automation and email marketing.
  • Experience with Agillic or similar platforms.
  • Ability to turn data into customer journeys.
  • Experience with Tealium or similar CDP.
  • CMS experience with Wordpress/Umbraco is a plus.
  • Professional English, written and spoken.

Responsibilities

  • Design, build, and optimize automated lifecycle journeys.
  • Own day-to-day campaign setup, testing, deployment, and optimization in Agillic.
  • Analyze campaign performance and translate insights into improvements.
  • Support CDP setup and segmentation in Tealium.
  • Update content on kvik.com in the CMS.
  • Lend a hand on broader digital campaigns and ad hoc tasks.
  • Collaborate with stakeholders across Digital, Marketing, IT, and Commercial.

Skills

Marketing automation
Email marketing
Data analysis
CMS experience
English proficiency

Education

Marketing degree
Digital/Marketing degree

Tools

Agillic
Tealium
Wordpress
Umbraco

Job description

Kvik A/S in Aarhus is seeking a Marketing Specialist to drive email automation and content across customer journeys. This maternity-cover role focuses on designing, building, and optimizing automated journeys, while maintaining content on kvik.com and collaborating with Digital & E-commerce teams in a dynamic, international setting.

The role requires hands-on experience with marketing automation (Agillic or similar), email marketing, and a data-driven mindset.

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