Digital Campaign Specialist

ECCO; København; In loco; DKK 420.000 - 600.000; Tempo pieno

Descrizione del lavoro

ECCO Copenhagen is seeking a Digital Campaign Specialist to drive cross-channel initiatives across email, SMS and other digital channels. You will work hands-on with marketing technology to turn briefs into engaging journeys, ensuring the right message reaches the right audience at the right time.

Join our global Engagement Strategy & Loyalty team to optimise campaigns, maintain data quality and collaborate with IT, markets and stakeholders to deliver impactful customer experiences.

Competenze

• 1-3 years of experience within digital campaign execution, CRM or marketing automation.
• Experience with marketing automation platforms such as Bloomreach, Salesforce Marketing Cloud or Adobe Campaign.
• Hands-on experience setting up, testing and deploying email and SMS campaigns.
• Understand audience segmentation, campaign workflows, targeting and customer data.
• Collaborate effectively with stakeholders across teams, functions and cultures.

Mansioni

• Implement and execute cross-channel marketing campaigns across email, SMS, WhatsApp and other relevant digital channels.
• Translate campaign briefs into effective campaign setups with accurate targeting and audience segmentation.
• Troubleshoot campaign execution issues and collaborate with IT and other stakeholders to resolve them.
• Maintain high standards of campaign quality, data accuracy and operational efficiency.
• Support global and local teams in campaign planning, execution and sharing of best practices.

Strumenti

Bloomreach

Salesforce Marketing Cloud

Adobe Campaign

Descrizione del lavoro

Digital Campaign Specialist – Copenhagen

From campaign brief to customer journey, you'll help bring personalised communications to life across ECCO's global markets. As a Digital Campaign Specialist, you will play a key role in delivering engaging customer experiences across email, SMS, WhatsApp and other digital channels. Joining our global Engagement Strategy & Loyalty team, you will turn campaign ideas into seamless customer journeys, ensuring the right message reaches the right audience at the right time. You will become part of a collaborative international team focused on strengthening customer relationships through relevant, timely and personalised communication. Working closely with colleagues across global and local markets, as well as IT and other stakeholders, you will combine marketing technology, operational excellence and a strong attention to detail to deliver campaigns that make a real impact.

Turn campaign strategy into seamless customer journeys

Working hands-on with Bloomreach and other marketing technologies, you will be responsible for day-to-day execution, optimisation and quality assurance of customer campaigns. Your contribution will help ensure consistent, effective customer engagement across our global markets while continuously improving the way we activate campaigns.

More Specifically, You Will

• Implement and execute cross-channel marketing campaigns across email, SMS, WhatsApp and other relevant digital channels.
• Translate campaign briefs into effective campaign setups with accurate targeting and audience segmentation.
• Troubleshoot campaign execution issues and collaborate with IT and other stakeholders to resolve them.
• Maintain high standards of campaign quality, data accuracy and operational efficiency.
• Support global and local teams in campaign planning, execution and sharing of best practices.

To Succeed In This Role, We Imagine That You

• Have 1-3 years of experience within digital campaign execution, CRM or marketing automation.
• Have experience with marketing automation platforms such as Bloomreach, Salesforce Marketing Cloud or Adobe Campaign.
• Have hands-on experience setting up, testing and deploying email and SMS campaigns.
• Understand audience segmentation, campaign workflows, targeting and customer data.
• Collaborate effectively with stakeholders across teams, functions and cultures.

Join a global team focused on customer engagement

You will become part of our Engagement Strategy & Loyalty team, where we work to create meaningful and personalised customer experiences across markets. The team combines strategic thinking with hands-on execution, and we value knowledge sharing, collaboration and continuous learning. We work in an international environment where different perspectives are welcomed and where there is room to challenge existing ways of working and contribute with new ideas.

Imagining yourself at ECCO?

Get a glimpse of what your new exciting career entails on…

CREATE THE FOOTPRINTS OF TOMORROW

Join us and you become part of a meaningful, developing and multicultural workplace with colleagues who are proud to create the footprints of tomorrow. Our offices and facilities around the world have an informal culture and relaxed dress code – our shoe code is slightly stricter.

For questions about the role, feel free to reach out to Camilla Einfeldt, Automation & Personalisation Manager, on [e-mail].

Are you curious, passionate and ready to make an impact? Then you’ll fit right in.