AI-Driven MarTech Operations Lead

PriceShape A/S; Denmark; On-site; DKK 650,000 - 880,000; Full time

Benefits offered by this job

Modern offices in Aarhus

Modern offices in Stockholm

Flexible hours

Pension and health insurance

Job summary

PriceShape A/S is seeking a MarTech Operations Specialist to lead the technical layer behind our Marketing function. You will own CRM, marketing automation, tracking, data and integrations, ensuring reliable data and scalable workflows across markets.

You’ll use AI and automation to remove manual work and improve efficiency, while collaborating with Marketing, Sales and RevOps to shape our technology strategy and deliver measurable business impact.

Qualifications

• 4+ years experience in MarTech, Marketing Operations, RevOps, CRM or similar technology-focused role.
• Hands-on experience building in HubSpot or comparable CRM/marketing automation platform: data structures, workflows, lead scoring, lifecycle management.
• Experience implementing marketing tracking, analytics, reporting and data quality.
• Strong understanding of automation and integrations, with ability to connect systems and improve workflows.
• Experience with web technologies including WordPress and HTML/CSS, and multi-market websites with hreflang.
• Strong analytical, problem-solving and communication skills with ability to work independently.
• Experience using AI and emerging technologies to build and automate solutions.

Responsibilities

• Own HubSpot and Marketing automation, including data structure, workflows, lead capture, scoring, routing and nurture flows.
• Own marketing tracking and reporting with accurate conversion tracking, analytics, dashboards and a clear link between marketing activity and pipeline.
• Own website operations and technical SEO, including WordPress, HTML/CSS, crawlability and hreflang for multi-market sites.
• Build and improve integrations and automations that connect systems and reduce manual work.
• Use AI, code and emerging tech to automate processes and build solutions beyond platform capabilities.
• Manage and optimize the MarTech stack, evaluate new tools and continuously improve systems.
• Ensure technical quality from the start so new pages and campaigns are trackable, indexable and performant at launch.
• Document systems and processes to create a scalable setup and share knowledge across the team.

Skills

MarTech/RevOps

HubSpot

Tracking & Analytics

Automation & Integrations

Web technologies

Problem solving

AI & automation

Tools

APIs & Webhooks

JavaScript

Python

SQL

Job description

PriceShape A/S is seeking a MarTech Operations Specialist to lead the technical layer behind our Marketing function. You will own CRM, marketing automation, tracking, data and integrations, ensuring reliable data and scalable workflows across markets.

You’ll use AI and automation to remove manual work and improve efficiency, while collaborating with Marketing, Sales and RevOps to shape our technology strategy and deliver measurable business impact.