Influencer Marketing jobs in United States

• Design and execute creator-focused programs to support the production of high-quality content, encourage product adoption, and strengthen creator engagement.
• Identify growth opportunities across content verticals and collaborate with cross-functional teams to co-create relevant campaigns and activations.
• Build and maintain strong relationships with creators and agencies in Germany.
• Adapt global programs and product initiatives into strategies tailored to the local creator community.
• Monitor and analyze creator performance, product adoption, and program outcomes using KPIs; provide regular reporting and actionable insights.
• Organize community-building initiatives such as webinars, live events, and meetups to foster belonging, collaboration, and motivation.
• Partner with local teams to ensure alignment and maximize impact across key verticals.

• BA/BS degree or equivalent practical experience.
• Strong understanding of the creator economy and proven experience working with creators or public figures.
• Experience managing creator-related products and the full creator journey across social platforms.
• Background in influencer marketing, media company or journalism.
• 5+ years of experience in creator partnerships, program management, product marketing, or community development.
• Fluent-level German to engage with market creators + excellent communication skills in English as this is working language of the company.
• Outstanding organizational, time management, and multitasking skills.

• Experience launching and scaling creator programs in fast-paced environments.
• Ability to work effectively across global teams and adapt to cross-cultural collaboration.
• Strong creative instincts with the ability to turn product goals into impactful, community-facing initiatives.
• Team-oriented mindset with a proactive, solution-focused approach.

TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.

Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.

We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.